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Carl’s Jr. acts like ass, sues Jack in the Box

Paris The implication that their prized burgers are made with butt meat doesn’t seem to be sitting well with Carl’s Jr., whose parent company sued Jack in the Box on Friday in federal court over the latter’s newest advertising. This is one of those lawsuits where you have to wonder whether you’re doing more harm than good, especially when your claim includes lines about “the erroneous notion that all cuts of Angus beef are derived from the anus of beef cattle.” And do fast-food places really want to start a public debate about the exact origins of their meat?

—Posted by David Griner

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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