Calgary Zoo exhibit perfect for Neanderthals

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Ad agency Trigger concocted this pair of ads bidding folks to "Go Back in Time" and visit the Calgary Zoo's "Dinosaurs Alive!" exhibit. The subjects are supposed to look like a caveboy and cavegirl. But with those pronounced foreheads, shaggy, jutting chins and clueless stares, they seem like you average modern-day Canadian kiddies to me. Joking, of course. The visuals are attention grabbing, but dinosaurs and cavepeople occupied the Earth millions of years apart, making the campaign about as rock-headed as the prototykes it portrays.

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