British get naked, then set their clocks back | Adweek
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British get naked, then set their clocks back

When British people take off their clothes, the results are rarely positive. The exception is when it's a current or former EastEnders actor or actress doing the stripping. The ladies in particular seem quite fond of the PSA above, featuring Mr. Robert Kazinsky, and don't seem confused at all that this is how they're being reminded to set their clocks back an hour this weekend. In the U.S., we'll wait another week, until Nov. 1, to fall back. Hopefully Indiana has the routine down pat by now. Via AgencySpy.

—Posted by Tim Nudd

Previously on AdFreak:
Hoosiers gird for time-shift-induced societal meltdown

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Topics: Europe, Nudd, PSAs
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

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