Blogs are big business? Do tell me more.
Blog World sent me some story ideas ahead of its inaugural Blog World & New Media Expo in Las Vegas next month. Here are my thoughts on some of their suggestions.
“Blogging becoming mainstream—research from Parks Associates shows a significant percentage of U.S. households visit social networking sites and/or read blogs regularly!” • Key questions: Should I cancel my cable? Why can’t my Epson QX-10 computer get Facebook?
“Former journalists are now making lucrative careers blogging—many make six-figure salaries or more.” • With six figures, I could finally replace that QX-10, as long as decimal points don’t count. Maybe I could even move out of my parents’ basement. Does Steve Hall make six figures? Note to self: Quit on Monday, or at least find a new place for lunch.
“Standards are being set, codes of ethics refined. What procedures and policies are in place or being solidified for self-employed bloggers?” • If I employ myself, who sends the checks? Related: Remember to send Mom a birthday card.
“Monetizing blogs through advertising revenue—a win/win opportunity for bloggers AND advertisers.” • You can advertise on blogs?! Must e-mail Huffington and Zuckerberg and ask.
“How is the ‘blogosphere’ impacting the viability of traditional print media—has the insurgence of blogs caused/is about to cause the demise of key business and news pubs over the past few years (e.g., Industry Standard, Red Herring, Business 2.0?)” • That would explain why I haven’t gotten my Industry Standard, Red Herring and Business 2.0 in a while.
Food for thought, indeed. I can’t make it to Vegas, but I’ll follow the event as best I can on my QX-10. As long as they’re webcasting it on CompuServe.
—Posted by David Gianatasio
- CBS Picks Up Bad Teacher
- Dish Network's Search for a Digital Agency Down to Finalists
- Liberal Groups Pressure Mayer to Withdraw From FWD.us
- Arrested Development Outbuzzing House of Cards
- Forbes 100 Most Powerful Women Includes Tech, Media Titans
- The IAB and Mozilla Clash—in Person
- Sen. John Cornyn Joins the Fight Against Patent Trolls With New Bill
- YouTube CEO is Cannes Lions Media Person of the Year
- And the 2013 Grand Effie Goes to ...
- Geico Makes the Perfect Ad for Hump Day
- Samsung Presents Advertising's Most Idiotically Primitive Husband Ever
- The New York Times Reinvents the Boring Banner Ad
- Ad of the Day: DirecTV
- Ads for Playboy Fragrances Have Plenty of Happy Endings, and a Few Weird Ones Too
- Tablets Overtake Smartphones as the Big Shopping Device
- PETA's Incredibly Lifelike CGI Ape Begs You Never to Use Real Ones in Ads Again
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


Email
Print







