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Best Buy is trying out a new logo and brand image aimed at classing up the joint a bit. I know, it’s hard to imagine anything classier than a two-story, canary-yellow price tag, but apparently it’s possible. The new logo first appeared in August with the opening of a new Best Buy location in Minnesota’s Mall of America. For now, it’s just a one-store test. "Our intent is to get learning in an open way, not necessarily to ‘roll out’ anything in that store," Best Buy CMO Barry Judge writes
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