Baseball is bigger in France than we thought | Adweek Baseball is bigger in France than we thought | Adweek
Advertisement

Baseball is bigger in France than we thought

Baseball_bat1_1As civil unrest in predominantly Muslim communities has spread across France during the past two weeks, multiple reports have alluded to rioters wielding baseball bats. Now, why do people usually own baseball bats? The simplest answer is that they like to play baseball. Who knew our national pastime had such a following in the banlieus of Paris? (Baseball gloves would be useful for fielding all those tear-gas canisters the gendarmes have been lobbing at the rioters.) Given the Islamic overtones of his “Sultan of Swat” honorific, a Babe Ruth-model bat might hold the most appeal for this target audience.

—Posted by Mark Dolliver

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Topics:
Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

Click to Subscribe to AdFreak RSS

Advertisement