Bacon-Scented Deodorant Made Especially for People Who Sweat Like Pigs | Adweek
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Bacon-Scented Deodorant Made Especially for People Who Sweat Like Pigs 'An aphrodisiac for your armpits'

It wouldn't be the holidays if some cheeky company didn't release a men's personal-care product that smells like meat. In the grand tradition of Burger King's Flame fragrance (with "a hint of meat"), J&D's Foods—makers of bacon everything—has announced a new bacon-scented deodorant. Such a thing probably exists already (I mean, it has to), but Power Bacon's marketing angle of targeting people who sweat like pigs is clever, especially by the standards of bacon humor.

"Using Power Bacon will probably make everyone drawn to you like you were the most powerful magnet on Earth," says the website copy. "And by everyone, we mean friends, acquaintances, beautiful strangers, dogs, bears, swamp alligators, lions and even pigs. It’s like an aphrodisiac for your armpits. But use your new power wisely, because with great bacon power comes great baconsibility."

Of course, anyone who smells like cooked meat after a workout is probably having some kind of medical emergency, so expect some concerned stares if you try this stuff. Likewise J&D's other holiday gag gift—Sriracha candy canes. "There's a reason Santa comes down your chimney," says the marketing copy on that one. "He likes it hot!"

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