Baby, teddy bear find themselves in Luvs

Luvs5_2 It takes a certain amount of audacity to use a song like “All You Need Is Love” for blatantly commercial purposes, but here it is: “All You Need Is Luvs,” the new diaper campaign from Saatchi & Saatchi. As AdPulp points out, the first spot features “some hot baby-on-bear professional wrestling action,” and there are indeed some weird non-G-rated moves involved.

—Posted by Tim Nudd

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.


Sign up for AdFreak Newsletters

About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS