Are you the next Old Navy supermodelquin?
Crispin Porter + Bogusky definitely has a thing for creepy lifelike figures. There was the Orville Deadenbacher fiasco, and then, of course, there's the King. Now, the agency is giving you the chance to see a cheery plastic version of yourself. A new Old Navy promotion invites you to compete to become an Old Navy "supermodelquin." If you think you have what it takes, there's another week left to visit an Old Navy store, pose next to a supermodelquin, and submit the photo for judging. The site has a "Hot or Not" tool for rating submissions and some videos with tips from mannequins. The winner not only gets cast in plastic but will also star in Old Navy ads and receive $100,000. I'm guessing you also get to keep the mannequin after they're finished with it, which will leave some lucky person with an interesting home-decorating decision.
—Posted by Brian Morrissey
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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