Are SI's swimsuit editors getting cheeky with Dove? | Adweek Are SI's swimsuit editors getting cheeky with Dove? | Adweek
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Are SI's swimsuit editors getting cheeky with Dove?

SicoverSomewhere in the primal recesses of the male brain, did the guys at Sports Illustrated understand their Swimsuit Issue cover as a parody of Dove’s self-congratulatory Campaign for Real Beauty? If so, more power to them! After all, in a comparison between Real Beauty and Real Pulchritude, there’s something to be said for the latter.

—Posted by Mark Dolliver

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