Are SI's swimsuit editors getting cheeky with Dove?

SicoverSomewhere in the primal recesses of the male brain, did the guys at Sports Illustrated understand their Swimsuit Issue cover as a parody of Dove’s self-congratulatory Campaign for Real Beauty? If so, more power to them! After all, in a comparison between Real Beauty and Real Pulchritude, there’s something to be said for the latter.

—Posted by Mark Dolliver

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.


Sign up for AdFreak Newsletters

About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS