Anything that bobbles is a winner

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Perhaps it’s the influence of co-owner Bill Murray, but whatever the reason, the Brockton Rox come up with some of the more fun marketing ideas. The Brockton, Mass., minor-league baseball team brought 45-year-old Dennis “Oil Can” Boyd out of retirement this year to pitch his first pro game in eight years—and drew more than 4,000 fans to his debut over Memorial Day weekend. Now the team is making hay with a Curt Schilling figurine dubbed the

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