Amuse friends, annoy critics this Halloween

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.


If you’re looking for that perfect last-minute costume idea, here are some elaborate instructions on how to dress like a Geico caveman for Halloween. It does produce one hell of a likeness, I must admit. Hopefully this guy won’t listen to his fans, though, one of whom suggests he “should do the same thing with like Tom Cruise or something and make people freak out!” No, he shouldn’t. It would be a waste of time, and anyone over six feet tall would have to hack their legs off at the knee to capture the appearance of that little goblin.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in