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Pantene Philippines has launched a powerful campaign pointing out how identical behavior often earns men and women different labels in the workplace.
In this spot by BBDO Guerrero in Manila, a lovely cover of "Mad World" by Tears for Fears plays while each scene displays a double-standard in a working environment. A man is the "boss" while a woman is "bossy." A man is "persuasive" while a woman is "pushy." He's "neat" but she's "vain." He's "smooth" but she's a "show-off."
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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