Agency copywriter risks life for pizza chain
With the media and advertising business more volatile than ever, it's prudent to keep one's career options open. Judging from this commercial, TDA Advertising & Design copywriter Joe Nafziger has two backup plans: pizza delivery and dirt-bike stunt jumping. That's Joe himself on the bike, starring as JoJo the Pizza Inn mascot, doing an Evel (or maybe more like a Robbie) Knievel-inspired jump of 50 pizzas in a Denton, Texas, parking lot, to celebrate a recent store opening. Why a motorcycle jump in a bobblehead costume? "Because it just seemed ridiculous," Nafziger says. The man's got a way with words. He really should write some of this stuff down. And given the news-media frenzy over the stunt (well, NBC-5 in Dallas did a brief segment), Joe should at least be able to get a job in PR someday. As for me, well, I've got my post-apocalypse job strategy thoroughly planned. You want fries with that?
—Posted by David Gianatasio
- Mike Darnell Steps Down as Fox Reality Capo
- JCPenney One of 10 Brands Predicted to Die in Next Year
- Embattled P&G CEO Out, Replaced by Predecessor
- NSA Media Creates Alliance With Wishabi
- The Guardian to Consolidate Web Properties Under One Domain
- Dwell Media Hires New Head of Digital From Yahoo
- FTC May Not Be Done With Google Yet
- Top Digital Publishers Praise Yahoo's Tumblr Deal
- JCPenney One of 10 Brands Predicted to Die in Next Year
- Rapture-Palooza Star Anna Kendrick Is Addicted to Reddit
- How AT&T Got Kids to Make Some of the Year's Best Ads
- Cadillac Nears Decision in Creative Review
- Having Shipped Its Pants, Kmart Now Offers You 'Big Gas Savings'
- 10 Great Magazine Ads That Don't Just Sit There Looking Pretty
- Apple's 'Get a Mac,' the Complete Campaign
- Microsoft Humiliates Siri in Biting Parody of Apple's iPad Ads
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


Email
Print







