The 5 Worst Ads of Super Bowl XLVII

How to waste a small fortune and look dumb to 100 million people

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Everyone loves a good high-wire disaster, and the Super Bowl commercials always have a few. Most of the talk this year has been about the Bar Refaeli spot for Go Daddy. It finished dead last on the USA Today Ad Meter, and seems to be almost universally reviled. But if anything, Go Daddy is enjoying more buzz this year than it's had since its notorious Super Bowl debut back in 2005. No, there are worse spots than that—the ones that fell awkwardly flat, or had nothing to say.

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