25-Foot-Tall Marionette Doll Blogs About Missoni for Target A big launch gets even bigger
Target got a pretty big hand this week in promoting its new fashion line from Missoni. Actually, make that two giant, live-tweeting hands. To help launch the Missoni line (which, admittedly, might not have needed the help), Mother New York created a 25-foot-tall blogging marionette named Marina. Enormous phone in hand, she's been attending New York Fashion Week events and generating even more buzz for the popular new Target collection. Of course, you can follow her on Twitter or read her blog, where she occasionally posts amusing photos from her "phone."
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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