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South Dakota's Official Ad Campaign Asks: 'Why Die on Mars When You Can Live Here?' A wasteland not quite as barren

South Dakota sets the bar low with a new ad campaign that basically says, "Hey, at least we're not Mars."

Aimed at both tourists and potential long-term residents, the campaign—developed by Sioux Falls ad agency Lawrence & Schiller—reminds us all that Mars is a barren wasteland with no water or oxygen, while South Dakota is, well, not that. Also, there are jobs. That is quite literally the tone they are using to sell people on life in South Dakota.

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April 21, 2015, 8:03 AM EDT

This Guy Decided to Turn His Boring Office Job Into an Exhilarating GoPro Ad Or at least a celebration of monotony

GoPro has spared no expense in traveling the world to create pulse-pounding footage that reminds us we're living hollow lives devoid of excitement. Now, an everyman office drone has decided to prove that corporate drudgery is just as exciting as being hugged by lions or eaten by a grizzly bear.

The resulting clip has rapidly become a hit on Reddit, where it has nearly 5,000 net upvotes in the Video subreddit. There, the creator explains that he works at a real estate firm and "waited till it got quiet to film the printer/bathroom/kitchen stuff."

"My worst fear," he wrote, "was walking into the bathroom with a GoPro on my chest and seeing someone at the urinal like WTF dude?"

April 20, 2015, 3:43 PM EDT

Men Face a Gut-Wrenching Choice of Their Own in This Parody of Dove's Doors Ad Looking inward, or at least downward

Men, if you saw a door marked "Big Dick" and a door marked "Average Dick," which would you walk through?

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April 20, 2015, 3:35 PM EDT

This Cool Tumblr Imagines If Ad Agencies Were Ice Cream Flavors Student project just in time for summer

If famous ad agencies were ice cream brands, what flavors would they be?

Aditya Hariharan and Joshua Namdar, a pair of students at the Miami Ad School in New York, took a swing at visualizing the answer with Agency Scoops, a Tumblr that features mockups of ice cream names and package designs for well-known agencies, themed around their more famous campaigns.

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April 20, 2015, 2:12 PM EDT

How Pepsi, HBO, Denny's and a Dozen Other Brands Are Celebrating 4/20 Our roundup of tweets worth inhaling

Brand tweets can seem unnecessary, even annoying, on many holidays. But 4/20? Seeing them get creative with cannabis references? Well, that's actually kind of fun. 

We've rounded up some of the better brand tweets so far.

Check them out below:  

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April 20, 2015, 1:11 PM EDT

3 New Businesses in Omaha Are Making People Cringe, but They're Doing Good Work Behind the mysterious storefronts

Three strange storefronts have popped up in Omaha recently that you wouldn't want to enter—but they're part of a PSA campaign telling residents that, unfortunately, sexually transmitted diseases are open for business in the city.

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April 20, 2015, 11:38 AM EDT

Milton Glaser Explains the Value of Design Beyond Just Selling Stuff Legendary creative on his philosophy and biggest hits

"By the time I was in kindergarten, I had been designated as class artist. Some of the older kids discovered that I could draw girls doing unspeakable things, and I could get a nickel apiece for those."

Thus began the illustrious career of design legend Milton Glaser, 85, who discusses his life and work in this insightful and charming video made by Poppy de Villeneuve for The New York Times.

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April 20, 2015, 10:04 AM EDT

A 5-Year-Old Girl's Real Call to the Police Saves Her Mother in This Remarkable PSA Actual audio of Elleemae Addison

Real audio of a 5-year-old girl calling 999 (Britain's version of 911)—after her mother has had a seizure—anchors this compelling new PSA from Grey London aimed at getting more parents to teach their kids how to call the police in an emergency.

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April 20, 2015, 8:09 AM EDT

Ben & Jerry's Has Brought Back Apple's '1984' as a Burrito Anthem for Stoners Will this be the official snack of 4/20?

Parodies of Apple's "1984" continue to surface at the oddest of times—such as 4/20, America's unofficial day of marijuana appreciation.

Ben & Jerry's has created the spot below to celebrate the Brrr-ito's bold assault on the despotic repression of ... ice cream sandwiches. It's admittedly a rather odd metaphor and cultural callback, but somehow it still works.

So check out the spot, then get ready to "have one rolled for you" on Monday. 

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April 17, 2015, 6:08 PM EDT

David Hasselhoff Reaches Peak Self-Parody in Promo for Kung Fury Film is sure to #TakeHoff

Dinosaurs, fingerless gloves, punks, skateboards, hacking and traveling back in time to try to kill Hitler. It's everything you ever loved about the '80s in one film—now including David Hasslehoff.

Kung Fury is a film that was funded on Kickstarter and is due to premiere May 28 on YouTube. The epic trailer for the film is what got the project funded, so they haven't released a new one. Instead, they've just put out a music video with David Hasselhoff who sings the lead track, "True Survivor."

And it is going to make this film #TakeHoff.

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April 17, 2015, 3:04 PM EDT

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AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

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