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Editor's Picks

April Fools' Day 2015: Our Giant Roundup of the Best Brand Hoaxes All of this year's coolest and silliest pranks
Lord & Taylor Got 50 Instagrammers to Wear the Same Dress, Which Promptly Sold Out Flooding fashion feeds pays off
Marketers Say Debuting Amazon Dash Right Before April Fools' Day Was Genius People are already buzzing about how to use the buttons
4 Things You Need to Know to Market to Millennials Warped Tour founder dishes decades of advice
We Got an Exclusive Look at Shutterstock’s Empire State Building Headquarters Hand-painted murals, subtle design and a Nintendo game room
How Fusion Is Pursuing (and Creating) a New Generation of News Junkies Hillary Frey, global news chief, says original stories, video and Snapchat are key
This Week's Must Haves: Polaroid's Socialmatic Is the Instagram Logo IRL Plus, selfie-perfect powders and vacation-ready boat shoes
24 Hours in Advertising: Wednesday, April 1, 2015 Belvita has nerdy guy save the girl, Suntory Whisky's 3-D printed ice cubes
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Featured Video
Model Gigi Hadid's Tips for Building Your Personal Brand Through Social Media [Video]
March 30, 2015 (1:37) Model Gigi Hadid's Tips for Building Your Personal Brand Through Social Media [Video]
Model Gigi Hadid's Tips for Building Your Personal Brand Through Social Media [Video] (1:37) Model Gigi Hadid's Tips for Building Your Personal Brand Through Social Media [Video] http://www.adweek.com/video/advertising-branding/model-gigi-hadids-tips-building-your-personal-brand-through-social-media-video-163742 March 30, 2015 Model Gigi Hadid's Tips for Building Your Personal Brand Through Social Media [Video]
How Austin's Biggest Agency Threw One of the Best Parties at SXSW [Video] (2:20) How Austin's Biggest Agency Threw One of the Best Parties at SXSW [Video] http://www.adweek.com/video/advertising-branding/how-austins-biggest-agency-threw-one-best-parties-sxsw-video-163533 March 18, 2015 How Austin's Biggest Agency Threw One of the Best Parties at SXSW [Video]
Startup or Made Up? The Cast of Community Tries to Guess Which Tech Apps Are Real [Video] (1:53) Startup or Made Up? The Cast of Community Tries to Guess Which Tech Apps Are Real [Video] http://www.adweek.com/video/technology/startup-or-made-cast-community-tries-guess-which-tech-apps-are-real-video-163577 March 20, 2015 Startup or Made Up? The Cast of Community Tries to Guess Which Tech Apps Are Real [Video]
Amazingly, Everyone Loved McDonald's SXSW Food Truck. Well, Except All the Other Food Trucks [Video] (2:23) Amazingly, Everyone Loved McDonald's SXSW Food Truck. Well, Except All the Other Food Trucks [Video] http://www.adweek.com/video/advertising-branding/amazingly-everyone-loved-mcdonalds-sxsw-food-truck-well-except-all-other-food-trucks-video-163501 March 16, 2015 Amazingly, Everyone Loved McDonald's SXSW Food Truck. Well, Except All the Other Food Trucks [Video]
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