Adweek

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

by Christopher Heine

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

by Christopher Heine

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

by Matt Kapko

Kristen Wiig Comically Channels Every Man, Woman and Child in America for Pizza Hut

by Katie Richards

Mar Tech Is the Latest Buzzword for Brands and Agencies, but What Does It Actually Mean?

by Marty Swant

Adweek Kicks Off 'Next Tech' Series on the Jobs and Platforms You Need to Know About Now

by Lisa Granatstein

Why Brands Should Shift Their Focus From Data to Identity

By fusing marketing science and art to drive customer engagement, brands can regain their former swagger.

Infographic: How Consumers Want Companies to Use Customer-Service Chatbots

Customers want to use them for easy questions, keeping things fast and simple.

How Avis Brilliantly Pioneered Underdog Advertising With 'We Try Harder'

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

How Adult Swim Cracked the Code on Livestreaming to Attract Massive Audiences

How Avis Brilliantly Pioneered Underdog Advertising With 'We Try Harder'

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

How Adult Swim Cracked the Code on Livestreaming to Attract Massive Audiences

The hottest topics from the newest Adweek

The Most Powerful Women in Sports: 35 Executives and Influencers Winning Over the Next Generation of Fans

by T.L. Stanley

Q&A: Soccer Legend Christie Pearce on Why the Future of the Women's Game Looks So Bright

by Christine Birkner

These 5 Women Are Shaping How We View and Engage With Our Sports Heroes

by Lisa Granatstein

Danica Patrick: How Social Media and Strategic Partnerships Are Paving My Future Off the Track

by Danica Patrick

Get caught up on all of the informative, inspiring and interesting reads

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

by Robert Klara

Why the U.S. Ad Industry Will Never Regulate Gender Stereotypes

by Kristina Monllos

With Its Wall of Honor, Red Wing Is Exhibiting Worn-Out Boots and the 'Epic Stories' Behind Them

by Robert Klara

Why BBDO Rolled Out a Food Truck in NYC That Served Poisonous Meals

by Gabriel Beltrone

Heinz Develops 'Chicago Dog Sauce' for the City That Won't Put Ketchup on Its Hot Dogs

by Tim Nudd

A Look Back at the Audacious Air Force One Graffiti Stunt That Put Droga5 on the Map

by Tim Nudd

The 25 Best Ads of 2017 (So Far)

by Tim Nudd

A New Look at Millennials’ Favorite Brands Shows a Few Surprises Climbing the List

by Robert Klara

Call for Submissions: Help Us Find Adweek’s Brand Geniuses for 2017

Revlon Consolidates Its Multimillion-Dollar Global Ad Business With WPP's Grey and MediaCom

by Patrick Coffee

Ogilvy Hires Its New U.S. Chief Strategy Officer Away From McCann

by Patrick Coffee

With Latest Promotions, 22squared Focuses on Building a Strong Creative Team

MillerCoors Consolidates Global Creative Duties on the Miller Brand Within Omnicom's DDB Network

WPP's Possible Parts With Its Global CEO and U.S. President Following Wunderman Merger

Boutique and Digital Agencies Are Gaining on Legacy Shops in the Latest Ad Industry New Business Report

Stonyfield Appoints Its First Creative Agency of Record as Yogurt Wars Heat Up

This Year's IAB Podcast Upfront Event Will Feature 13 Industry Leaders

View more in Agencies >

How Trust Will Permanently Reshape the Relationship Between Brands and Consumers

by James Cooper

Kristen Wiig Comically Channels Every Man, Woman and Child in America for Pizza Hut

by Katie Richards

Why Brands Should Shift Their Focus From Data to Identity

UnitedHealth Group Launches $240 Million Media Agency Review Amid Chaos in Congress

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Havas Wins Michelin's $100 Million Global Media Business Away From MEC

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

View more in Brand Marketing >

How Avis Brilliantly Pioneered Underdog Advertising With 'We Try Harder'

by Katie Richards

Cam Newton Was Creative Director on This Campaign for His C1N Shoe by Under Armour

by Tim Nudd

This Classic 1980s Cigar Commercial Is One of Britain's Funniest Ever

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

McDonald's Apparel Is Here, So Make Room in Your Closet Next to Your KFC and Pizza Hut Swag

Kids on Bikes Outride ADHD in This Cinematic, High-Energy Ad From Goodby Silverstein

All Your Favorite Englishmen and Women Pop Up in British Airways' New Flight Safety Video

GoldieBlox's Foot-Tapping New Ad Is a Shout-out to the Many Female Icons of the Past Year

View more in Creativity >

The Verge Is Rethinking the Way Tech Product Reviews Are Done With Guidebook

by Corinne Grinapol

Personal Branding 101: Social Media Matters—Know How to Fix Yours

by Sherry Gray

6 Tips From Comedian Scott Aukerman for Anyone Looking to Start and Grow a Podcast

Infographic: How Consumers Want Companies to Use Customer-Service Chatbots

Adweek Kicks Off 'Next Tech' Series on the Jobs and Platforms You Need to Know About Now

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

Mar Tech Is the Latest Buzzword for Brands and Agencies, but What Does It Actually Mean?

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

View more in Digital >

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

by Sami Main

Despite a Stronger Than Anticipated Upfront, TV Ad Revenue Was Flat in the Second Quarter

by Jason Lynch

How Adult Swim Cracked the Code on Livestreaming to Attract Massive Audiences

Nielsen Adds Video-on-Demand Content Ratings From 9 Networks to Its Media Planning Tool for Buyers

Hulu Expands Its Streaming Deal With Fox to Include Huge Libraries of Classic Shows Like MAS*H

The Winner of the Pitch to Pilot Program Wants to Burst Social Bubbles and Bring Strangers Together

Infographic: More Than 100 Million Movies Were Rented On Demand Last Year

5 Reasons a Merger Makes Sense for Discovery and Scripps—and 2 Reasons It Doesn’t

View more in TV / Video >

EDITOR'S PICKS

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

Kristen Wiig Comically Channels Every Man, Woman and Child in America for Pizza Hut

Mar Tech Is the Latest Buzzword for Brands and Agencies, but What Does It Actually Mean?

Adweek Kicks Off 'Next Tech' Series on the Jobs and Platforms You Need to Know About Now

Why Brands Should Shift Their Focus From Data to Identity

Infographic: How Consumers Want Companies to Use Customer-Service Chatbots

How Avis Brilliantly Pioneered Underdog Advertising With 'We Try Harder'

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

How Adult Swim Cracked the Code on Livestreaming to Attract Massive Audiences

Popular Now

How Avis Brilliantly Pioneered Underdog Advertising With 'We Try Harder'

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

How Adult Swim Cracked the Code on Livestreaming to Attract Massive Audiences

This Week's Issue

The Most Powerful Women in Sports: 35 Executives and Influencers Winning Over the Next Generation of Fans

Q&A: Soccer Legend Christie Pearce on Why the Future of the Women's Game Looks So Bright

These 5 Women Are Shaping How We View and Engage With Our Sports Heroes

Danica Patrick: How Social Media and Strategic Partnerships Are Paving My Future Off the Track

In Case You Missed It

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

Why the U.S. Ad Industry Will Never Regulate Gender Stereotypes

With Its Wall of Honor, Red Wing Is Exhibiting Worn-Out Boots and the 'Epic Stories' Behind Them

Why BBDO Rolled Out a Food Truck in NYC That Served Poisonous Meals

Heinz Develops 'Chicago Dog Sauce' for the City That Won't Put Ketchup on Its Hot Dogs

A Look Back at the Audacious Air Force One Graffiti Stunt That Put Droga5 on the Map

The 25 Best Ads of 2017 (So Far)

A New Look at Millennials’ Favorite Brands Shows a Few Surprises Climbing the List

Call for Submissions: Help Us Find Adweek’s Brand Geniuses for 2017

Agencies

Revlon Consolidates Its Multimillion-Dollar Global Ad Business With WPP's Grey and MediaCom

Ogilvy Hires Its New U.S. Chief Strategy Officer Away From McCann

With Latest Promotions, 22squared Focuses on Building a Strong Creative Team

MillerCoors Consolidates Global Creative Duties on the Miller Brand Within Omnicom's DDB Network

WPP's Possible Parts With Its Global CEO and U.S. President Following Wunderman Merger

Boutique and Digital Agencies Are Gaining on Legacy Shops in the Latest Ad Industry New Business Report

Stonyfield Appoints Its First Creative Agency of Record as Yogurt Wars Heat Up

This Year's IAB Podcast Upfront Event Will Feature 13 Industry Leaders

Brand Marketing

How Trust Will Permanently Reshape the Relationship Between Brands and Consumers

Kristen Wiig Comically Channels Every Man, Woman and Child in America for Pizza Hut

Why Brands Should Shift Their Focus From Data to Identity

UnitedHealth Group Launches $240 Million Media Agency Review Amid Chaos in Congress

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Havas Wins Michelin's $100 Million Global Media Business Away From MEC

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

Creativity

How Avis Brilliantly Pioneered Underdog Advertising With 'We Try Harder'

Cam Newton Was Creative Director on This Campaign for His C1N Shoe by Under Armour

This Classic 1980s Cigar Commercial Is One of Britain's Funniest Ever

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

McDonald's Apparel Is Here, So Make Room in Your Closet Next to Your KFC and Pizza Hut Swag

Kids on Bikes Outride ADHD in This Cinematic, High-Energy Ad From Goodby Silverstein

All Your Favorite Englishmen and Women Pop Up in British Airways' New Flight Safety Video

GoldieBlox's Foot-Tapping New Ad Is a Shout-out to the Many Female Icons of the Past Year

Digital

The Verge Is Rethinking the Way Tech Product Reviews Are Done With Guidebook

Personal Branding 101: Social Media Matters—Know How to Fix Yours

6 Tips From Comedian Scott Aukerman for Anyone Looking to Start and Grow a Podcast

Infographic: How Consumers Want Companies to Use Customer-Service Chatbots

Adweek Kicks Off 'Next Tech' Series on the Jobs and Platforms You Need to Know About Now

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

Mar Tech Is the Latest Buzzword for Brands and Agencies, but What Does It Actually Mean?

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

TV / Video

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

Despite a Stronger Than Anticipated Upfront, TV Ad Revenue Was Flat in the Second Quarter

Hulu Expands Its Streaming Deal With Fox to Include Huge Libraries of Classic Shows Like MAS*H