Adweek

Why Brands Like L'Oréal and Acura Are Betting Big on Augmented Reality

by Lauren Johnson

Why Brands Like L'Oréal and Acura Are Betting Big on Augmented Reality

by Lauren Johnson

How Kool-Aid, a 90-Year-Old Summertime Icon, Has Stayed So Popular for So Long

by Robert Klara

This Bay Area Shop Makes Data and AI Work for Clients From MTV to the Dalai Lama

by Katie Richards

Netflix's Latest Hit Series Is a Boring, Soothing Japanese Reality Show

by Sami Main

The '80s Are Back, and They've Got 'Hungry Eyes' for Your Streaming Options in This Gloriously Weird Ad

by David Griner

McCann Hires Former Brand Union CEO as Its New Global Chief Growth Officer

The former WPP chief executive will work across McCann's multinational network.

Michael B. Jordan Blows Up Cable and Goes Pants-Free in Quirky Ads for DirecTV Now

The actor stars in BBDO's newest series of odd scenarios centered on taking TV anywhere.

Jordan Klepper's New Late-Night Comedy Central Show Will Satirize Alt-Right Outlets Like Infowars

David Chang Takes You Inside His Sea Urchin and Chickpea Dish With This 360-Degree VR Experience

Lyft Riders Can Now Get Free Taco Bell on the Way Home From the Bar

Designers Made These Jaw-Dropping Toilet Paper Wedding Gowns to Promote Quilted Northern

Parents Have 'the Talk' in the Powerful 'My Black Is Beautiful' Campaign From P&G

Sony and Warner Bros. Hype Summer Blockbusters as Broadcast Spending on New Ads Dips

How Video Platforms and Brands Are Courting the Next Generation of Internet Stars

Jordan Klepper's New Late-Night Comedy Central Show Will Satirize Alt-Right Outlets Like Infowars

David Chang Takes You Inside His Sea Urchin and Chickpea Dish With This 360-Degree VR Experience

Lyft Riders Can Now Get Free Taco Bell on the Way Home From the Bar

Designers Made These Jaw-Dropping Toilet Paper Wedding Gowns to Promote Quilted Northern

Parents Have 'the Talk' in the Powerful 'My Black Is Beautiful' Campaign From P&G

Sony and Warner Bros. Hype Summer Blockbusters as Broadcast Spending on New Ads Dips

How Video Platforms and Brands Are Courting the Next Generation of Internet Stars

The hottest topics from the newest Adweek

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

by Christopher Heine

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

by Matt Kapko

Adweek Kicks Off 'Next Tech' Series on the Jobs and Platforms You Need to Know About Now

by Lisa Granatstein

Mar Tech Is the Latest Buzzword for Brands and Agencies, but What Does It Actually Mean?

by Marty Swant

Get caught up on all of the informative, inspiring and interesting reads

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

by Robert Klara

Why the U.S. Ad Industry Will Never Regulate Gender Stereotypes

by Kristina Monllos

With Its Wall of Honor, Red Wing Is Exhibiting Worn-Out Boots and the 'Epic Stories' Behind Them

by Robert Klara

Why BBDO Rolled Out a Food Truck in NYC That Served Poisonous Meals

by Gabriel Beltrone

Heinz Develops 'Chicago Dog Sauce' for the City That Won't Put Ketchup on Its Hot Dogs

by Tim Nudd

A Look Back at the Audacious Air Force One Graffiti Stunt That Put Droga5 on the Map

by Tim Nudd

The 25 Best Ads of 2017 (So Far)

by Tim Nudd

A New Look at Millennials’ Favorite Brands Shows a Few Surprises Climbing the List

by Robert Klara

Call for Submissions: Help Us Find Adweek’s Brand Geniuses for 2017

Why Ogilvy Is Helping Clients Like Brand USA Transform in the Digital Era

by Katie Richards

This Bay Area Shop Makes Data and AI Work for Clients From MTV to the Dalai Lama

by Katie Richards

McCann Hires Former Brand Union CEO as Its New Global Chief Growth Officer

Gaming Giant Ubisoft Names UM as Its U.S. Media Agency of Record

Coty Selects R/GA to Lead Creative Duties on Its New Hair-Care Brands Clairol and Wella

Subway Launches North American Agency Review Amid Sales Slump

Publicis Took Onboarding to a New Level by Participating in Grueling, Basic Military Training With USAA

What This Industry Fellowship Did to Support a Group of Women in Middle Management

View more in Agencies >

Traverse City Bakery Cooks Up Another Batch of Treats Named in Honor of Attending Film Festival Celebrities

by Richard Horgan

Sony and Warner Bros. Hype Summer Blockbusters as Broadcast Spending on New Ads Dips

by Erik Oster

Glen Luchford's Gorgeous, Delightfully Weird New Ad for Gucci Is a Striking Homage to Star Trek

How Kool-Aid, a 90-Year-Old Summertime Icon, Has Stayed So Popular for So Long

David Chang Takes You Inside His Sea Urchin and Chickpea Dish With This 360-Degree VR Experience

Designers Made These Jaw-Dropping Toilet Paper Wedding Gowns to Promote Quilted Northern

Hilton Garden Inn Is Upping Its Food-and-Beverage Game With Some Help From Judy Greer

Parents Have 'the Talk' in the Powerful 'My Black Is Beautiful' Campaign From P&G

View more in Brand Marketing >

The '80s Are Back, and They've Got 'Hungry Eyes' for Your Streaming Options in This Gloriously Weird Ad

by David Griner

Michael B. Jordan Blows Up Cable and Goes Pants-Free in Quirky Ads for DirecTV Now

by Erik Oster

Does KFC's New Ad Make Chickens Look Too Charming to Eat?

This Privacy App's Painfully Funny Site Shows the Dangers of Sharing Your Screen at Work

For National Tequila Day, 3 L.A. Water Fountains Were Upgraded to Dispense Jose Cuervo Silver

Che Guevara Is Being Used to Sell 'Revolutionary' Office Space and Lofts in the U.K.

This Wild Apple Ad Shows That, Yes, The Rock Can Do Anything (With Some Help From Siri)

Genesis Shows How to Handle a Devilish Dog and a Snobby Star With a 'Personal Brand'

View more in Creativity >

These 39 Trends Are Ruling Back to School (and Work) on Pinterest

by David Cohen

Time Inc. Is Planning to Sell Coastal Living, Sunset and Golf

by Corinne Grinapol

Google's Trusted Contacts App Now Lets iOS Users Share Their Locations

2 Trumps Make The Hill's Annual 50 Most Beautiful List

5 Things to Think About When Moving From Managed to Self-Service Social

U2's Adam Clayton Takes Out an Ad in The Irish Times

It’s LinkedIn’s Turn to Enable Brands to Track Which Audience Types Visit Their Sites

Why Brands Like L'Oréal and Acura Are Betting Big on Augmented Reality

View more in Digital >

Fusion TV-led Creative Thread Foundation Aims to Increase Diversity in Media & Entertainment

by Corinne Grinapol

2 Headline Puns and 1 Unfortunate Golf Course Misread

by Richard Horgan

Netflix's Latest Hit Series Is a Boring, Soothing Japanese Reality Show

Jordan Klepper's New Late-Night Comedy Central Show Will Satirize Alt-Right Outlets Like Infowars

2 Wacky Questions for David Letterman

Nielsen Is Now Including Hulu and YouTube TV Live Viewing in Its TV Ratings

ABC Finally Reveals Its Fall Premiere Dates, Including an Early Debut of Marvel's Inhumans in Imax Theaters

How Video Platforms and Brands Are Courting the Next Generation of Internet Stars

View more in TV / Video >

EDITOR'S PICKS

Why Brands Like L'Oréal and Acura Are Betting Big on Augmented Reality

Why Brands Like L'Oréal and Acura Are Betting Big on Augmented Reality

Why Brands Like L'Oréal and Acura Are Betting Big on Augmented Reality

Why Brands Like L'Oréal and Acura Are Betting Big on Augmented Reality

How Kool-Aid, a 90-Year-Old Summertime Icon, Has Stayed So Popular for So Long

This Bay Area Shop Makes Data and AI Work for Clients From MTV to the Dalai Lama

Netflix's Latest Hit Series Is a Boring, Soothing Japanese Reality Show

The '80s Are Back, and They've Got 'Hungry Eyes' for Your Streaming Options in This Gloriously Weird Ad

McCann Hires Former Brand Union CEO as Its New Global Chief Growth Officer

Michael B. Jordan Blows Up Cable and Goes Pants-Free in Quirky Ads for DirecTV Now

Jordan Klepper's New Late-Night Comedy Central Show Will Satirize Alt-Right Outlets Like Infowars

David Chang Takes You Inside His Sea Urchin and Chickpea Dish With This 360-Degree VR Experience

Lyft Riders Can Now Get Free Taco Bell on the Way Home From the Bar

Designers Made These Jaw-Dropping Toilet Paper Wedding Gowns to Promote Quilted Northern

Parents Have 'the Talk' in the Powerful 'My Black Is Beautiful' Campaign From P&G

Sony and Warner Bros. Hype Summer Blockbusters as Broadcast Spending on New Ads Dips

How Video Platforms and Brands Are Courting the Next Generation of Internet Stars

Popular Now

Jordan Klepper's New Late-Night Comedy Central Show Will Satirize Alt-Right Outlets Like Infowars

David Chang Takes You Inside His Sea Urchin and Chickpea Dish With This 360-Degree VR Experience

Lyft Riders Can Now Get Free Taco Bell on the Way Home From the Bar

Designers Made These Jaw-Dropping Toilet Paper Wedding Gowns to Promote Quilted Northern

Parents Have 'the Talk' in the Powerful 'My Black Is Beautiful' Campaign From P&G

Sony and Warner Bros. Hype Summer Blockbusters as Broadcast Spending on New Ads Dips

How Video Platforms and Brands Are Courting the Next Generation of Internet Stars

This Week's Issue

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

Adweek Kicks Off 'Next Tech' Series on the Jobs and Platforms You Need to Know About Now

Mar Tech Is the Latest Buzzword for Brands and Agencies, but What Does It Actually Mean?

In Case You Missed It

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

Why the U.S. Ad Industry Will Never Regulate Gender Stereotypes

With Its Wall of Honor, Red Wing Is Exhibiting Worn-Out Boots and the 'Epic Stories' Behind Them

Why BBDO Rolled Out a Food Truck in NYC That Served Poisonous Meals

Heinz Develops 'Chicago Dog Sauce' for the City That Won't Put Ketchup on Its Hot Dogs

A Look Back at the Audacious Air Force One Graffiti Stunt That Put Droga5 on the Map

The 25 Best Ads of 2017 (So Far)

A New Look at Millennials’ Favorite Brands Shows a Few Surprises Climbing the List

Call for Submissions: Help Us Find Adweek’s Brand Geniuses for 2017

Agencies

Why Ogilvy Is Helping Clients Like Brand USA Transform in the Digital Era

This Bay Area Shop Makes Data and AI Work for Clients From MTV to the Dalai Lama

McCann Hires Former Brand Union CEO as Its New Global Chief Growth Officer

Gaming Giant Ubisoft Names UM as Its U.S. Media Agency of Record

Coty Selects R/GA to Lead Creative Duties on Its New Hair-Care Brands Clairol and Wella

Subway Launches North American Agency Review Amid Sales Slump

Publicis Took Onboarding to a New Level by Participating in Grueling, Basic Military Training With USAA

What This Industry Fellowship Did to Support a Group of Women in Middle Management

Brand Marketing

Traverse City Bakery Cooks Up Another Batch of Treats Named in Honor of Attending Film Festival Celebrities

Sony and Warner Bros. Hype Summer Blockbusters as Broadcast Spending on New Ads Dips

Glen Luchford's Gorgeous, Delightfully Weird New Ad for Gucci Is a Striking Homage to Star Trek

How Kool-Aid, a 90-Year-Old Summertime Icon, Has Stayed So Popular for So Long

David Chang Takes You Inside His Sea Urchin and Chickpea Dish With This 360-Degree VR Experience

Designers Made These Jaw-Dropping Toilet Paper Wedding Gowns to Promote Quilted Northern

Hilton Garden Inn Is Upping Its Food-and-Beverage Game With Some Help From Judy Greer

Parents Have 'the Talk' in the Powerful 'My Black Is Beautiful' Campaign From P&G

Creativity

The '80s Are Back, and They've Got 'Hungry Eyes' for Your Streaming Options in This Gloriously Weird Ad

Michael B. Jordan Blows Up Cable and Goes Pants-Free in Quirky Ads for DirecTV Now

Does KFC's New Ad Make Chickens Look Too Charming to Eat?

This Privacy App's Painfully Funny Site Shows the Dangers of Sharing Your Screen at Work

For National Tequila Day, 3 L.A. Water Fountains Were Upgraded to Dispense Jose Cuervo Silver

Che Guevara Is Being Used to Sell 'Revolutionary' Office Space and Lofts in the U.K.

This Wild Apple Ad Shows That, Yes, The Rock Can Do Anything (With Some Help From Siri)

Genesis Shows How to Handle a Devilish Dog and a Snobby Star With a 'Personal Brand'

Digital

These 39 Trends Are Ruling Back to School (and Work) on Pinterest

Time Inc. Is Planning to Sell Coastal Living, Sunset and Golf

Google's Trusted Contacts App Now Lets iOS Users Share Their Locations

2 Trumps Make The Hill's Annual 50 Most Beautiful List

5 Things to Think About When Moving From Managed to Self-Service Social

U2's Adam Clayton Takes Out an Ad in The Irish Times

It’s LinkedIn’s Turn to Enable Brands to Track Which Audience Types Visit Their Sites

Why Brands Like L'Oréal and Acura Are Betting Big on Augmented Reality

TV / Video

Fusion TV-led Creative Thread Foundation Aims to Increase Diversity in Media & Entertainment

2 Headline Puns and 1 Unfortunate Golf Course Misread