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As IBM Ramps Up Its AI-Powered Advertising, Can Watson Crack the Code of Digital Marketing?

As IBM Ramps Up Its AI-Powered Advertising, Can Watson Crack the Code of Digital Marketing?

As IBM Ramps Up Its AI-Powered Advertising, Can Watson Crack the Code of Digital Marketing?

As IBM Ramps Up Its AI-Powered Advertising, Can Watson Crack the Code of Digital Marketing?

What Marketers Need to Know About Location-Based Advertising and Where It’s Headed

by Lauren Johnson

Why Brand Transformation Can Only Happen With the Demise of Silos

by James Cooper

Hot List: Place Your Votes for 2017’s Best in Tech, TV, Magazines and More

by Adweek Staff

Clorox Aims for a Deeper Clean, and a Higher Purpose, in FCB's Striking New Brand Campaign

by Patrick Coffee

With Young Sheldon, CBS Is Trying to Turn The Big Bang Theory Into a Big Franchise

The network wants the prequel to become its next long-running hit sitcom.

Infographic: Shoppable Media Is Transforming How Consumers Find and Then Buy Products

Here's what marketers need to know about this rapidly growing trend.

The Y Calls for Unity in America With Another Powerful Ad From Droga5

Spike’s Rebranding as Paramount Network Is the Latest Maneuver in Cable’s Battle for Viewers

Everyone Is in Love With Natalie Portman's Latest Ridiculously Stylish Miss Dior Ad

KFC Put GPS Directions on a Cassette Tape in Tech Innovation That's Useless but Funny

18 Bullish Stats About the State of U.S. Advertising

Wieden + Kennedy Backs Its First Startup Agency on One Condition: It Can Never Be Sold

These Are the Only 2 New Broadcast Shows Worth Watching This Fall—and the 2 You Should Skip

The Y Calls for Unity in America With Another Powerful Ad From Droga5

Spike’s Rebranding as Paramount Network Is the Latest Maneuver in Cable’s Battle for Viewers

Everyone Is in Love With Natalie Portman's Latest Ridiculously Stylish Miss Dior Ad

KFC Put GPS Directions on a Cassette Tape in Tech Innovation That's Useless but Funny

18 Bullish Stats About the State of U.S. Advertising

Wieden + Kennedy Backs Its First Startup Agency on One Condition: It Can Never Be Sold

These Are the Only 2 New Broadcast Shows Worth Watching This Fall—and the 2 You Should Skip

The hottest topics from the newest Adweek

The hottest topics from the newest Adweek

The Year's 23 Best Media Plans, From Netflix and Hulu to GoPro and Google

by Adweek Staff

How Snickers Used Social Media Outrage to Fuel the Year's Most Innovative Media Plan

by T.L. Stanley

Why Signal Planning Is the Most Compelling Media Planning Innovation in Decades

by Barry Lowenthal

Infographic: See How the Top 25 Online Apparel Retailers in the U.S. Are Evolving

by Emma Bazilian

Maternity Leave at Ad Agencies Is Slowly Improving, but Not All Moms Feel the Love

by Katie Richards

Marketing to Millennial Parents: Digital Natives Are All Grown Up and Disrupting the Parenthood Economy

by Stephanie Paterik

44% of Millennials See Their Pets as Starter Children, and That's a Big Opportunity for Brands

Millennials Are Rejecting Helicopter Parenting. Here's Why That Matters for Marketers

by Sarah Holmes

Get caught up on all of the informative, inspiring and interesting reads

Get caught up on all of the informative, inspiring and interesting reads

Adcolor 2017 Highlights the Industry's Progress and Challenges on Diversity as Tech Scoops Up Young Talent

by Patrick Coffee

Comedians Crash Netflix Shows as the 'Netflix Is a Joke' Campaign Hits TV

How a Design Agency Helped Make Portland, Maine, the Hippest Foodie Town in New England

Adweek’s Fall TV Preview: Which New Broadcast Shows Deserve Your Attention and Ad Budget?

This Shutterstock Photographer Explains the Secrets to Getting Such Amazing Shots on the Red Carpet

Kenzo Follows Its Spike Jonze Film With a 13-Minute Surrealist Gem From Natasha Lyonne

by Katie Richards

Adweek Announces Winners of the 2017 Brand Genius Awards

by Robert Klara

The 25 Best Ads of 2017 (So Far)

Hot List: Place Your Votes for 2017’s Best in Tech, TV, Magazines and More

KBS New York Unveils New Leadership Team, Hiring BBH and Droga5 Vet as President

by Patrick Coffee

Wieden + Kennedy Backs Its First Startup Agency on One Condition: It Can Never Be Sold

by Patrick Coffee

18 Bullish Stats About the State of U.S. Advertising

Adcolor 2017 Highlights the Industry's Progress and Challenges on Diversity as Tech Scoops Up Young Talent

ANA Warns of a 'Talent Crisis' as the Ad Industry Struggles to Appeal to College Grads

The Martin Agency Fills Its Chief Strategy Officer Role From Within

72andSunny Published a Diversity Playbook That It Wants All Companies to ‘Steal’

DigitasLBi Promotes Sue DeSilva to Lead Creative in Its Boston Office

View more in Agencies >

New Orleans Celebrates Its 300th Birthday With a Massively Fun Tourism Campaign

by Katie Richards

The Y Calls for Unity in America With Another Powerful Ad From Droga5

by Katie Richards

Zambezi is Launching a New Division to Help Brands Understand Female Consumers

Clorox Aims for a Deeper Clean, and a Higher Purpose, in FCB's Striking New Brand Campaign

HP Challenged Its 5 Agencies to Improve Their Workforce's Diversity. Here Are the Results

Abbi Jacobson Will Tell Jokes at 35,000 Feet to Promote Virgin Atlantic's New Wi-Fi Service

Ikea and 72andSunny Amsterdam Share How They Worked Together to Launch AR App Ikea Place

Why More Brands Are Adding Young Influencers to Their Marketing and Creative Teams

View more in Brand Marketing >

KFC Put GPS Directions on a Cassette Tape in Tech Innovation That's Useless but Funny

by Gabriel Beltrone

Patrón's Snazzy New AR App Lets You Visit a Hacienda and Chat With a Bartender

by Gabriel Beltrone

An Illicit Tryst Ends Wretchedly in This Very Lifetime-y Ad for Lifetime Movies

Everyone Is in Love With Natalie Portman's Latest Ridiculously Stylish Miss Dior Ad

This Ski Resort Turned One-Star Reviews Into a Five-Star Ad Campaign

Ikea Piggybacks on Apple With Playful Ads for Its Wireless-Charging Lamp

An A.I. Judging Advertising Creativity. Have We Drunk Enough Kool-Aid Yet?

L.L.Bean Made a Clever Newspaper Ad That You Can Only Read Outdoors

View more in Creativity >

Instagram Now Has 2 Million Advertisers Following Explosive Growth During the Last 18 Months

by Christopher Heine

Twitter Saw 3.8 Million #TakeAKnee Tweets Amid Trump and Sports World's Weekend Dust-Up

Hot List: Vote for Your Favorite Magazines and Websites of 2017

7 New Digital Marketing Stats That Jump Off the Page

Hot List: What Are the Buzziest Digital Brands, Apps and Startups of 2017?

Hot List: Place Your Votes for 2017’s Best in Tech, TV, Magazines and More

With Its First Campaign, Verizon's Oath Promises Brand Safety and Scale

Establishing Your Brand Voice on Social Media

View more in Digital >

How Jordan Klepper Finds the Funny in Alex Jones and the Alt-Right Media

Hot List: What Were Your Favorite Shows of 2017?

by Adweek Staff

These Are the Only 2 New Broadcast Shows Worth Watching This Fall—and the 2 You Should Skip

Spike’s Rebranding as Paramount Network Is the Latest Maneuver in Cable’s Battle for Viewers

With Young Sheldon, CBS Is Trying to Turn The Big Bang Theory Into a Big Franchise

NFL Airing Unity Ad During Sunday Night Football As Trump Fuels Controversy Over Protests

Dynasty Could Help The CW Improve Its Batting Average This Fall

Sunday's Star Trek: Discovery Launch Will Be CBS All Access' Most Important Day Yet

View more in TV / Video >

Netflix Sent the Best Cease-and-Desist Letter to This Unauthorized Stranger Things Bar