EDITOR'S PICKS Inside Roseanne's Triumphant Return to TVby Jason LynchInside Roseanne's Triumphant Return to TVby Jason Lynch Inside Roseanne's Triumphant Return to TVby Jason LynchInside Roseanne's Triumphant Return to TVby Jason Lynch TV UpfrontsReviving a TV Series (Like Roseanne or Will & Grace) in a Few Not-So-Easy Stepsby Jason LynchDigital StorytellingWhy Does the Internet Suck?by Josh SternbergMarketing InnovationHow Deadpool 2's Elaborate Campaign Transformed the Anti-Hero Into the Anti-Marketerby Kristina MonllosLeadership & TalentThe Death of the Global Chief Creative Officerby Patrick CoffeeInfographic: Why 'Transformists' Are the Demographic Brands Should Be TargetingThere are 38 million in the U.S.8 Steps to Build a Voice Skill That Aligns With Your Brand’s VisionUnfortunately, Google may not have all the answers to your questions along the way. From KFC's Kentucky Fine China to Gold Toilets, How Brands Are Celebrating the Royal WeddingHere's the Story Behind Deadpool's Incredible Blu-ray Takeover at WalmartGoogle's First Virtual Reality Doodle Honors a French Illusionist DirectorHail to The Hemperor, Lordly Mascot of New Belgium's 'Dankest Ale in the World'The 5 Most Anticipated Shows of the New Fall SeasonHow the VR Industry Isolated Its Users and Creators by Not Utilizing Existing Skill SetsWhy Amazon and Google’s Global Share of the Smart Speaker Market Is on the Decline Popular Now 1 From KFC’s Kentucky Fine China to Gold Toilets, How Brands Are Celebrating the Royal Wedding 2 10 Royalty-Free Music Sites Every Online Video Creator Should Know 3 How Deadpool 2’s Elaborate Campaign Transformed the Anti-Hero Into the Anti-Marketer 4 Infographic: Why ‘Transformists’ Are the Demographic Brands Should Be Targeting 5 Here’s the Story Behind Deadpool’s Incredible Blu-ray Takeover at Walmart From KFC's Kentucky Fine China to Gold Toilets, How Brands Are Celebrating the Royal WeddingHere's the Story Behind Deadpool's Incredible Blu-ray Takeover at WalmartGoogle's First Virtual Reality Doodle Honors a French Illusionist DirectorHail to The Hemperor, Lordly Mascot of New Belgium's 'Dankest Ale in the World'The 5 Most Anticipated Shows of the New Fall SeasonHow the VR Industry Isolated Its Users and Creators by Not Utilizing Existing Skill SetsWhy Amazon and Google’s Global Share of the Smart Speaker Market Is on the Decline This Week's Issue The hottest topics from the newest Adweek The hottest topics from the newest Adweek Media All-Stars17 Media Agency Execs Guiding the Industry During Turbulent Timesby Adweek StaffTV UpfrontsFor Many Networks, Less Is More When It Comes to Ad Loads During Upfrontsby Jason LynchDigital TransformationEditor’s Letter: The Complex Question of Personal Data and How Marketers Are Using Itby James CooperPublishers & PlatformsThe Athletic Built Its Company Without Ads, and It Doesn't Plan to Change That Anytime Soonby Sara Jerde Digital Transformation Playbook IN PARTNERSHIP WITH Want to Really Understand Your Customer Data? Try Hiring a Scientistby Dan Tynan4 Ways Marketers Can Avoid Wasting Their Data's Potentialby Dan TynanInfographic: The Importance of Using Data Effectively and Creativelyby Sammy NickallsThere's Power in Consumer Data. Is Your Brand in Control?by Scott TiemanView more in Digital Transformation > In Case You Missed It Get caught up on all of the informative, inspiring and interesting reads Get caught up on all of the informative, inspiring and interesting reads Agencies Maternity Leave Is No Vacation, So One Agency Created Hilarious Resort-Themed Products for New Momsby Patrick CoffeeAdFreakA Baby Brand Has Created 'The World's First Team of Pregnant Superheroes'by Cara AndersonPublishers & PlatformsJeffrey Wright Debates Jeffrey Wright in a Meditation on Fear, Created by The Atlantic and HBOby Gabriel BeltroneTV UpfrontsThe Ultimate Guide to 2018’s Broadcast TV Renewals and Cancellationsby Jason Lynch Agencies This Copywriter Scored Her First Job by Showing Up at McCann Bristol Dressed as Fearless Girlby Patrick Coffee Agencies Kentucky Derby Horse or Ad Agency Name? This Challenge Is Harder Than It Soundsby Jameson FlemingAd of the DayIkea Created the 'Sleepiest Print Ad Ever,' Complete With Scented Ink and White Noiseby David GrinerAdFreakSpotify Turned a Subway Station Into an Interactive Homage to David Bowieby David Griner Get Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know today Receive information and updates on Adweek Events, Awards, and Promotions Receive news and offers from our friends and sponsors Sign Me Up Please enter a valid email address × Please complete all fields × Please confirm with the Recaptcha × Recaptcha response was incorrect × You are already subscribed to this newsletter. To update your preferences, click here. × Thank you for subscribing.Please check your email to confirm × An error has occurred, please try again later × Thanks for Signing Up!Follow us to stay up to date Facebook Twitter Linkedin Feed Instagram You are already subscribed to this newsletter. 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Facebook Twitter Linkedin Feed Instagram 11 Inspiring Women Who Have Broken Down Advertising’s Most Persistent Barriers Agencies Leadership & TalentThe Death of the Global Chief Creative Officerby Patrick Coffee Agencies Infiniti Global Creative AOR 72andSunny Resigns Account After Less Than a Yearby Patrick Coffee Hail to The Hemperor, Lordly Mascot of New Belgium's 'Dankest Ale in the World' John Deere Selects EP+Co as Agency of Record After a ReviewFemale-Driven Hybrid Consultancy/Agency Verb to Handle Nielsen Work at Cannes The Company Behind Netflix's 'Rapture' Brings Production House Decon Under Its RoofSprint's Evelyn and Her Posse of Sarcastic Robots Are Back, and They're Sassier Than Ever Hewlett Packard Enterprise Wants to Help You Tame the IT Monster View more in Agencies > Brand Marketing Marketing InnovationHow Deadpool 2's Elaborate Campaign Transformed the Anti-Hero Into the Anti-Marketerby Kristina MonllosData PointsInfographic: Why 'Transformists' Are the Demographic Brands Should Be Targetingby Sammy Nickalls Here's the Story Behind Deadpool's Incredible Blu-ray Takeover at Walmart From KFC's Kentucky Fine China to Gold Toilets, How Brands Are Celebrating the Royal WeddingAlcohol-Free and Nutrient-Rich, This Beer Was Designed Specifically for Cancer Patients Now Arby's Has a Font Too, and It's Called 'Saucy AF'Call for Submissions: Help Adweek Find Its Brand Genius Class of 2018 Cynthia Nixon Wants to #FixOurSubway With Her Latest Campaign Initiative View more in Brand Marketing > Creativity AdFreakIn a Clever Twist, Ikea Shows How a Bad TV Ad Can Turn Into a Good Ad for Ikeaby David GrinerAwards & RecognitionThe 'Palau Pledge,' a Small Nation's Bold Environmental Effort, Just Won a Top Global Ad Honorby David Griner 'It's a Tide Ad' Joins Fearless Girl in Winning D&AD Awards' Top Honors for 2018 Volkswagen Made Phone Cases From Crashed Cars as a Grim Warning Against DistractionHow 8 Brands Assembled Their Marketing Tie-Ins With Avengers: Infinity War When Friends Struggle With Depression, This App Helps Avoid Potentially Harmful PhrasesHolographic Statues of 500 Locals Help Boost Both Tourism and Morale in Brussels As Low-Cost Kayaks Flood the Market, One Brand Reminds You Not to Get 'Yakked Off' View more in Creativity > Digital Digital StorytellingWhy Does the Internet Suck?by Josh SternbergVoice8 Steps to Build a Voice Skill That Aligns With Your Brand’s Visionby Margaret Barnard The Top 25 Cities to Live in If You Love Amazon How the VR Industry Isolated Its Users and Creators by Not Utilizing Existing Skill SetsWhy Amazon and Google’s Global Share of the Smart Speaker Market Is on the Decline YouTube’s Artist on the Rise Is Now a Monthly ProgramFacebook Is Opening a Pop-Up Store in New York for Its New VR Headset LinkedIn: Here's How to Browse in Private Mode View more in Digital > TV / Video TV UpfrontsReviving a TV Series (Like Roseanne or Will & Grace) in a Few Not-So-Easy Stepsby Jason LynchTV UpfrontsInside Roseanne's Triumphant Return to TVby Jason Lynch 3 Ways Marketers Can Utilize Data-Driven Ad Spend in Upfronts Video: What It Takes to Be a Media All-StarAdweek Celebrates the Media All-Stars That Are Transforming the Industry The 5 Most Anticipated Shows of the New Fall SeasonHow Digital Advertisers Are Adapting Habits to Reach Audiences That Prefer TV The 10 Most Memorable Moments From 2018’s Upfront Week View more in TV / Video > Parkland Students Are Asking Advertising’s Brightest Minds to Help Grow the Gun Control Movement