Adweek

Our 2017 Brand Genius Honorees Tell Us About the Toughest Part of Their Job

by Chris Ariens

Our 2017 Brand Genius Honorees Tell Us About the Toughest Part of Their Job

by Chris Ariens

Hulu Celebrates ‘Huluween’ With a Spooky New Activation and Short-Form Horror Series

by Jason Lynch

Here's What Marketers Need to Know About Voice Search

by Dan Tynan

Jake Gyllenhaal Is a Doting Dad in His Poetic Debut for Calvin Klein's Eternity

by T.L. Stanley

I Got a YouTube-Inspired Makeover From The Office Star Angela Kinsey

by Sami Main

Campbell's Launches Global Media Buying and Planning Review

MEC has handled media for Campbell's since 2006.

Proposed Legislation Makes Some Online Political Ads More Transparent, but It Doesn't Cover Many Gray Areas

The Honest Ads Act, a new bill introduced in Congress, would force tech platforms with 50 million monthly users to disclose ad buys of more than $500.

EDITOR'S PICKS

Our 2017 Brand Genius Honorees Tell Us About the Toughest Part of Their Job

Our 2017 Brand Genius Honorees Tell Us About the Toughest Part of Their Job

Our 2017 Brand Genius Honorees Tell Us About the Toughest Part of Their Job

Our 2017 Brand Genius Honorees Tell Us About the Toughest Part of Their Job

Hulu Celebrates ‘Huluween’ With a Spooky New Activation and Short-Form Horror Series

Here's What Marketers Need to Know About Voice Search

Jake Gyllenhaal Is a Doting Dad in His Poetic Debut for Calvin Klein's Eternity

I Got a YouTube-Inspired Makeover From The Office Star Angela Kinsey

Campbell's Launches Global Media Buying and Planning Review

Proposed Legislation Makes Some Online Political Ads More Transparent, but It Doesn't Cover Many Gray Areas

Xbox Snags The Walking Dead's First 6-Second Ads

Bud Light Preps for a Special Sunday Night as It Tries to Make Ads That Break Into Culture

Adweek’s Brand Genius Gala Celebrated the Hottest Marketers of 2017

Kansas City's Mayor Reviewed Scores of Amazon Products in Sneaky Pitch for Company's HQ2

The Makers of the 'Bite Size Horror' Ads Tell Us All About Their Wonderfully Spooky Creations

Former JWT CEO Gustavo Martinez Is Leading WPP's Operations in Spain as Sexual Harassment Case Against Him Proceeds

Watch Anna Wintour Honor Teen Vogue and Condé Nast's Legacy in Her Brand Visionary Acceptance Speech

Popular Now

Xbox Snags The Walking Dead's First 6-Second Ads

Bud Light Preps for a Special Sunday Night as It Tries to Make Ads That Break Into Culture

Adweek’s Brand Genius Gala Celebrated the Hottest Marketers of 2017

Kansas City's Mayor Reviewed Scores of Amazon Products in Sneaky Pitch for Company's HQ2

The Makers of the 'Bite Size Horror' Ads Tell Us All About Their Wonderfully Spooky Creations

Former JWT CEO Gustavo Martinez Is Leading WPP's Operations in Spain as Sexual Harassment Case Against Him Proceeds

Watch Anna Wintour Honor Teen Vogue and Condé Nast's Legacy in Her Brand Visionary Acceptance Speech

This Week's Issue

Adweek’s Brand Genius 2017: Meet the Year’s 10 Sharpest Minds on Marketing’s Cutting Edge

Adweek’s Brand Visionary: Anna Wintour Changed Publishing and Fashion With Inimitable Style

DonorsChoose.org Is Filling America’s Classrooms With Much-Needed Supplies and Plenty of Optimism

Infographic: What Millennials Value Most in Their Lives, Careers and Personal Tech

In Case You Missed It

Burger King Reveals the Uncomfortable Truth About Bullying in a Remarkable In-Store Stunt

The NFL's Most Creative Man, Martellus Bennett, Cast His Own Teammates in a Series of Crazy GIFs

These 'Bite Size Horror' Films, From Mars Candy Brands, Are the Best Halloween Ads in Years

MGM's First Ad Following the Las Vegas Shootings Draws Swift Criticism on Social

LeBron James Is Out for Revenge in This Epic Nike Ad Voiced by Idris Elba

YouTube Creators Rhett and Link Discuss Their First Book While Swinging on a Swingset

LA Metro Got Some Crazy Ads From the Maker of Halo Top's Robot Spot

WPP Firms Lobbied for the NRA While Its Agencies Made Gun Control Ads, Records Show

Hot List: Place Your Votes for 2017’s Best in Tech, TV, Magazines and More

Agencies

Abercrombie & Fitch Drops a Beautiful Ode to the Rapidly Changing Lives of Young Adults

Marriott Launches Global Media Review Following Its Merger With Starwood Hotels

Campbell's Launches Global Media Buying and Planning Review

Former JWT CEO Gustavo Martinez Is Leading WPP's Operations in Spain as Sexual Harassment Case Against Him Proceeds

Sid Lee Acquire Paris-Based Agency Yard in European Expansion Move

DigitasLBi Promotes Pair of Agency Veterans as Part of North American Leadership Restructuring

VML Expands Its Creative Offering by Hiring Its First Managing Director of Global Creative Operations

The Brewers Association Is Launching a Crowdfunding Campaign to Buy AB InBev for $213 Billion

Brand Marketing

Jake Gyllenhaal Is a Doting Dad in His Poetic Debut for Calvin Klein's Eternity

Adweek’s Brand Genius Gala Celebrated the Hottest Marketers of 2017

Will Ferrell's Darkly Comic New Ads Show How Our Devices Are Ruining Family Time

GE's Linda Boff Wins Adweek's 2017 Grand Brand Genius Honor

Adweek's Brand Visionary Anna Wintour Honors S.I. Newhouse at 2017 Brand Genius Gala

Brad Jakeman Is Leaving Pepsi's In-House Creative Team to Start His Own Consultancy

The NFL's Most Creative Man, Martellus Bennett, Cast His Own Teammates in a Series of Crazy GIFs

MGM's First Ad Following the Las Vegas Shootings Draws Swift Criticism on Social

Creativity

Bud Light Preps for a Special Sunday Night as It Tries to Make Ads That Break Into Culture

The Makers of the 'Bite Size Horror' Ads Tell Us All About Their Wonderfully Spooky Creations

Svedka Vodka Uses Retargeting to Make Creepy Halloween Ads That Follow You Around

A Gold-Pooping Dragon Stars in Squatty Potty's Latest Scat-Happy Long-Form Comedy

These 6 Short Films, All Shot on LG's V30 Phone, Premiered at the New York Film Festival

A Giant New Billboard in London Knows What Car You Drive, and Even How You're Feeling

A Pair of Irish Whiskeys Come to America With Evocative Ads Full of History and Heritage

These 'Bite Size Horror' Films, From Mars Candy Brands, Are the Best Halloween Ads in Years

Digital

Facebook Messenger Now Supports Peer-to-Peer Payments via PayPal

Facebook Is Testing a Pinterest-Like Feature Called Sets

Proposed Legislation Makes Some Online Political Ads More Transparent, but It Doesn't Cover Many Gray Areas

Twitter Just Released a Schedule for All of Its Promised Safety Updates

Attracting Influencers Is About Giving Them What They Want

A Marketer’s Guide to Selling on LinkedIn With Few or No Ads

The 4A’s Is Celebrating Its 100th Anniversary With Pinterest Boards

MLB Network Is Pumping Up Its #WeKnowPostseason Social Campaign With Archived Footage

TV / Video

Linda Yaccarino on Netflix Ratings and Why New Measurement Models Will Keep NBCU Ahead of Facebook

Our 2017 Brand Genius Honorees Tell Us About the Toughest Part of Their Job