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The 2013-14 Upfront
  • CBS Pumps Up Its Fall Comedy Lineup Net schedules four new sitcoms and bulks up Thursday night chuckle block

    When you return as many franchise series as CBS did this year, you don’t change the schedule so much as shift the tiles around like a giant Rubik’s Cube. The top-rated broadcast network today announced a few major shifts in the ……

  • ABC Overhauls Fall Schedule Network makes big bets on Tuesday night

    In what has become a somewhat hoary upfront tradition, Jimmy Kimmel on Tuesday took the stage at New York’s Avery Fisher Hall and gleefully skewered the broadcast TV business. “Let’s call the upfronts what it is: Throwing a ……

  • Carefully, Adult Swim Expands Into Product Placement Hip network ramps up partnership with Funny or Die

    If you want to sit with the cool kids, you've got to look like you belong there. At a party where Kanye West will play a full set for a venue packed to the rafters with ad buyers, that's the lesson Joe Hogan is trying to politely ……

  • Buyers Enthusiastic About Fall TV Prospects Agency reps encouraged by strong outings from Fox, NBC

    With the first day of Upfronts Week on the books, there’s a palpable sense that the networks have come a long way toward redeeming themselves after last year’s lousy development slate. Speaking to media buyers at the Fox post-show ……

  • Fox Hopes to Get Its Mojo Back With New Prime-time Slate Kevin Reilly stocks up

    In the midst of putting the finishing touches on his network’s fall prime-time schedule, Kevin Reilly is in full-on survivalist mode. The Fox entertainment chairman is stocking up on new dramas and comedies like a man filling the larder of ……

At the Upfronts, Data Is Driving Deals

Buyers' new motto: trust but verify

The broadcast ad market is on its feet and moving toward deals as of this week, but one thing that seems to be in much greater play this year is…

Advertisers Are Lining Up for a Piece of Mad Men’s Final Season

April 13 marks the beginning of the end for AMC’s stylish drama

While viewers may be in for a little culture shock when Mad Men returns for its seventh and final season—the story picks up in January 1969, and in keeping with…

NBC Renews The Blacklist

James Spader thriller earns a second season

NBC is going all-in on The Blacklist. The network on Tuesday announced it has ordered a second 22-episode season of the hit drama, which airs Monday nights after The Voice. Through…

Cable Upfront Haul Passes the $10 Billion Mark

Another record take, although growth is slowing

While the national cable TV networks continue to siphon off upfront dollars from the broadcasters, the days of torrid double-digit volume increases appear to be a thing of the past. According…

A Solid Upfront Buoyed TV Stocks

$19 billion in booked ad dollars leads to 30 percent value hike

A solid if slow-moving $19 billion upfront marketplace that segued nicely into a stream of upbeat quarterly numbers has propelled TV media stocks to new heights as darlings of Wall Street. Despite…

Scripps Cautious When It Comes to Buying Tribune's Stake in Food

Scatter pricing, upfront pricing both up

Scripps Networks Interactive CFO Joe NeCastro said today that the company was in no hurry to buy the remaining stake in Food Network still owned by Tribune on the company's…

Viacom's Upfront Dollars and FY Q3 Ad Revenue Are Up

Pushing affiliate fees as a main source of growth

Viacom CEO Philippe Dauman told investors on today's third-quarter earnings call that the company's TV division managed to secure mid-single-digit volume increases at its adult television networks division during this year's…

ABC Wraps Its Upfront Business, With Volume Down Slightly

CPMs were up 7-8 percent, but net had fewer ratings points to sell

ABC has closed out the last of its upfront negotiations, concluding an arduous process that began 10 weeks ago. The network stuck to its guns throughout the summer bazaar, securing CPM…

CBS Delivers Record Profits in Q2

Network soars on 11 percent increase in ad sales revenue

A strong finish to the broadcast season and a breakout summer hit helped CBS Corp. amass the greatest quarterly profit in its history. Second quarter net income rose 11 percent to…

NBCU Revenue Soars on Cable, Broadcast Ad Sales Momentum

Peacock closing the CPM gap

With the 2013-14 upfront receding in the rearview mirror, NBCUniversal CEO Steve Burke told investors this morning that the company’s broadcast and cable units have made “good progress” in their ongoing quest to…

NBC Closes Final Upfront Deal

Volume, pricing up on broadcast prime, USA Network

In what will go on the books as one of the most drawn-out upfront seasons in recent memory, NBCUniversal has finalized its last major agency deal. Having finished its business with…

Discovery Communications Concludes Its Upfront Business

Programmer achieves 5% lift in dollar volume

Six weeks after securing its first commitments from advertisers for the coming TV season, Discovery Communications has put a bow on the 2013-14 upfront bazaar. According to media buyers, the Discovery…

Nickelodeon's Jim Perry on His Network and the State of the Market

Largest kids' net logs upfront increases

After a particularly painful ratings drop-off, Nickelodeon is turning things around. The cable network has always controlled the lion's share of the GRPs in the kids' TV market (more than…

Disney Wraps Major Upfront Sales

Kids' cable network group sees 6 percent CPM bump

It's a wrap at the Disney kids' cable group—Disney XD, Disney Channel, and Disney Jr. The networks saw a bump of 25 percent in total dollars over last year, likely…

Turner Wraps Upfront Business; Broadcast Still in Motion

Buyers are at the midway point with cable, while Big Four will be down in volume

Turner Broadcasting System has wrapped the bulk of its entertainment network upfront sales, finalizing the last of its deals with the major media agencies just hours ago. According to multiple sources,…

Turner Halfway Through Upfront Deals; Fox Effectively Done

Cable moves as broadcast makes painstaking progress

With much of the broadcast upfront market still unsettled—ABC and NBC are still ironing out their pricing strategies—some top-tier cable players have quietly begun piecing together deals with major agencies. Sources…

CBS Nears Upfront Finish Line

Ratings champ on pace to book $2.65 billion in advance ad sales

After a week of stealthily locking down a flurry of deals with agencies, CBS is on the verge of wrapping its 2013-14 upfront business. Sources with knowledge of the network’s negotiations…

The CW Closes Out Its Upfront Deals

Converged packages give ratings-challenged net a shot in the arm

The CW is once again the first network to finish writing its upfront business, taking in approximately $400 million to $410 million in advance commitments for the 2013-14 TV season.…

Fox Makes Headway as First Week of Upfront Deals Ends

Network sacrifices bigger CPM hikes for dollar volume

After jumping out to an early start on Wednesday, Fox steadily has been closing its 2013-14 upfront deals, writing business at slightly less inflated rates than in recent years. According to…

Fox, ABC Begin Hashing Out Upfront Deals

Déjà vu all over again as spring bazaar gets off to a fast start

Call it the déjà vu upfront. In what appears to be a simulacrum of last year’s orderly upfront bazaar, Fox and ABC have started writing deals with some of the major…

Early Stirrings in the Cable Upfront Marketplace

Broadcast quiet

And they’re off! Sort of. Though there’s not been any substantial movement in the broadcast market yet, a few of the cable players are already deep in negotiations. Viacom has worked…

CBS Picks Up Bad Teacher

Network commits to sixth new comedy for 2013-14

A week after presenting its 2013-14 prime-time schedule at Carnegie Hall, CBS on Wednesday announced it has picked up another new series. The network has scooped up Sony Pictures Television’s Bad…

The 5 Time Slot Showdowns Will Look Like This

Which newcomers will survive?

Now that the Tetris tiles of the 2013–14 TV schedule have dropped into place, a number of intriguing programming showdowns await. With 51 new scripted series slated to premiere in…

Our Picks for the 5 Best and 5 Worst New TV Shows

From Joss Whedon to Seth MacFarlane

THE FIVE BEST … As cable siphons off GRPs like a fat kid sucking YooHoo through a Krazy Straw, broadcasters have countered with manic fits of development. Among the best: (1) Resurrection…

Is Cable Finally Getting Parity With Broadcast?

Both are changing

On Monday, top executives at both NBC and Fox upfronts did something you don’t usually see in a network presentation. They admitted they weren’t happy with their product, either. “We…

Michael J. Fox Explains How His New TV Comedy Mirrors His Real Life

His Parkinson's is in full view

Like most sentient Americans, NBC is a huge Michael J. Fox fan, and the network demonstrated as much last summer when it outmaneuvered its broadcast competition by way of a…

This Is What We Saw at the TV Upfronts This Year

And here's what it looked like

In trying to gauge the health of the TV ad sales market, one can opt to discard macroeconomic data on the GDP and spreadsheets on scatter rates. In fact, look…

Ad-Supported App to Bring CW Programming to Apple TV

Net also announces new interactive digital channel

The CW Network will bring its programming to Apple TV with a new, ad-supported app, Deadline reported. The CW will be the first network to make its content available directly…

The CW Stacks Up the Sci-Fi

Fall schedule seeds new dramas in mid-week

The CW today announced a radical tinkering of its prime-time Feng Shui, shifting two bubble series to Monday nights and placing its new series in unexpected time slots. The new lineup…

USA Unveils Sci-Fi Drama Horizon, First Sitcom Pickups

Network prepares for Modern Family to hit in syndication

USA is revisiting science fiction with a new show from Walking Dead producer Gale Anne Hurd, called Horizon. The show, set during the Second World War, will follow a secretary…

CBS Pumps Up Its Fall Comedy Lineup

Net schedules four new sitcoms and bulks up Thursday night chuckle block

When you return as many franchise series as CBS did this year, you don’t change the schedule so much as shift the tiles around like a giant Rubik’s Cube. The top-rated…

ABC Overhauls Fall Schedule

Network makes big bets on Tuesday night

In what has become a somewhat hoary upfront tradition, Jimmy Kimmel on Tuesday took the stage at New York’s Avery Fisher Hall and gleefully skewered the broadcast TV business. “Let’s call…

Turner Adds Digital Streaming to Its Programming Plans

New shows will be live-streamed via TV Everywhere

True to its word, Turner unveiled a solid slate of scripted and unscripted shows at its upfront presentation on Wednesday morning, as well as a major digital initiative: TNT and…

Carefully, Adult Swim Expands Into Product Placement

Hip network ramps up partnership with Funny or Die

If you want to sit with the cool kids, you've got to look like you belong there. At a party where Kanye West will play a full set for a venue…

60-second Upfront Fox

Big sci-fi, bonkers horror and some hit-or-miss comedy

60-second Upfront Fox

Univision Inks Deal With El Rey, Comes Out Swinging at English-Language Nets

Enrique Iglesias performs at upfront presentation

Univision's evp of ad sales Steve Mandala may have left NBCUniversal barely a year ago, but his new home's upfront presentation wasn't at all shy about playing up the Spanish-language…

Buyers Enthusiastic About Fall TV Prospects

Agency reps encouraged by strong outings from Fox, NBC

With the first day of Upfronts Week on the books, there’s a palpable sense that the networks have come a long way toward redeeming themselves after last year’s lousy development…

60-Second Ufpront: NBC

NBC's new shows of old faces and old shows

60-Second Upfront: NBC

Telemundo Unveils 5 Novelas, Ryan Seacrest Show

Broadcaster claims to be taking market share away from Univision

"There's no such thing as a comfortable No. 2," Telemundo president Emilio Romano said at a press conference last week, and indeed, the network is trying to take market share…

Sci-Fi, Comedy Dominate Fox’s Fall Schedule

Network rolls out Sleepy Hollow, new Tuesday sitcoms

The boys are crashing Fox’s Tuesday night comedy block, as Seth MacFarlane’s first live-action comedy, Dads, and the Andy Samberg cop caper Brooklyn Nine-Nine will set the table for the…

ESPN Uses Client Testimonials in Its Upfront

Diageo, Subway, Macy's

There’s an uncommonly large crowd on hand for this taping of SportsCenter, as some 2,000 observers are huddled around as anchor Hannah Storm winds down the 9:30 a.m. segment. Throwing…

Fox Hopes to Get Its Mojo Back With New Prime-time Slate

Kevin Reilly stocks up

In the midst of putting the finishing touches on his network’s fall prime-time schedule, Kevin Reilly is in full-on survivalist mode. The Fox entertainment chairman is stocking up on new…

NBC Breaks a Lot of Eggs to Make its 2013-14 Omelet

Sweeping changes for the new broadcast season

Since ER flatlined in 2009, NBC’s Thursday night lineup has been the Drunk Uncle of prime time television. But in a radical move to reclaim its movie-night mojo, the Peacock…

ABC, CBS Firm Up Their Fall Schedules

Nets heavy up on comedy, part ways with underperforming legacy series

On the Friday night before the TV world converges on New York for the upfronts, word about their respective orders, renewals and cancelations is starting to trickle in from the…

NBC’s Go On Will Not

Network cancels Matthew Perry sitcom

The ax continues to fall at NBC, which over the last several hours has severed ties with three of the four freshman comedies that were still in contention for a…

Adult Swim Greenlights Mike Tyson Show, Renews 17 Including Controversial Loiter Squad

Slate features Galifianakis and Dan Harmon's Rick and Morty

UPDATED: Turner's Adult Swim has greenlit five new series, including a show from retired heavyweight boxer Mike Tyson called Mike Tyson's Mysteries, from Warner Bros. Animation (Warner Bros. owns Turner).…

The CW Stocks Up on Sci-Fi

Network Orders Four New Dramas, Renews Nikita and Carrie Diaries

Although it won’t formally unveil its 2013-14 schedule for another week, the CW on Thursday effectively mapped out the entirety of its 2013-14 programming strategy. In addition to its previously announced…

NBC Picks Up 5 New Series for 2013-14

Peacock orders 3 single-camera comedies and a pair of dramas

NBC has begun piling on the series orders for the 2013-14 campaign, picking up three new comedies and a pair of dramas. Heading to NBC after the summer break are J.J.…

Fox Spills the Beans on Upfront Slate

Network orders up four dramas and five comedies

Having finished the process of selecting its new original series for the upcoming broadcast season, Fox on Wednesday evening took the unconventional step of revealing its picks ahead of next…

NBC Cancels Freshman Drama Deception

Network cutting off dead weight as fall schedule begins to take shape

As it continues to piece together its fall broadcast schedule, NBC on Wednesday closed the books on one of its freshman dramas. NBC has elected not to renew the sudsy midseason…

A+E Networks Unveil Houdini, Sons of Liberty, Devious Maids at Upfront

Mel Berning targets clients who are ‘tired of paying a failure tax’

A+E Networks’ Wednesday night upfront presentation at Lincoln Center featured ad sales president Mel Berning in an aggressive mode, taking on broadcasters for “throwing over $1 billion dollars up for…

Just Before the Upfront, Telemundo Hooks AT&T, Ford and State Farm for La Voz Kids

Hispanic auto market 'outpacing the growth of the general market'

Immediately after its Sunday night premiere, three of Telemundo's advertisers expanded their commitments to include La Voz Kids. Ford, State Farm and AT&T will now buy the Hispanic spinoff of…

USA Network: Show Me the Funny

Drama heavy rolls the dice on a new genre or two

USA Network on May 16 will make an upfront pitch to advertisers that will emphasize sitcoms and reality shows. Network execs acknowledge the need to branch out from USA’s successful…

These TV Pilots Look Like Sure Bets for Fall

According to insiders

For all the talk about binge viewing, the most crucial period of TV time suckage doesn’t involve Johnny Lunchbox sawing through three seasons of Breaking Bad on Netflix. As part…

Forecast: Scatter Sags, but There’s Light at the End of the Tunnel

Magna Global report eyes 2014 rebound

The scatter market may not be as strong as media conglomerates are reporting, but according to Magna Global, things should begin to pick up speed over the next several months. In…

No More Quiet Period for CBS

Les Moonves eyes 10 percent CPM hikes in upfront

Les Moonves on Wednesday broke his uncharacteristic silence, telling CBS Corp. investors that his sales team would look to secure the highest CPM increases in the upfront marketplace. Speaking at the…

Ratings Slump Dings NBC’s Q1 Performance

Voice hiatus a drag on revenue

Comcast on Wednesday reported weak results at its NBC broadcast division, as a first-quarter ratings slump negatively impacted the unit’s financial performance. NBC saw overall revenues drop 19 percent to $1.52…

Why Everything You Think You Know About American Idol Is Dead Wrong

Fox workhorse still a top earner

While ratings watchers last week predictably enacted the Friday morning ritual of gnashing their teeth and rending their garments over the state of American Idol, those who would suggest that…

Comedy Central Brings Live Stand-Up to Your Phone

Symbiotic relationship with Web video

This June, stand-up comedy is coming to your cellphone. And your iPad. And your connected TV. And your computer. It’s all part of Comedy Central’s CC: Stand-Up app, a sort…

They Took My Show Away!

Five NBC renewals spell doom for soft freshman series

On the eve of the broadcast upfronts, fans of network television would do well to recall the lessons of the classic Late Night With David Letterman bit, “They Took My…

MTV Orders Pilot Based on the Scream Movies

Despite ratings challenges, net’s 2013-14 slate is weak beer

For a network that has lost nearly a quarter of its GRPs, MTV’s upfront slate is not particularly ambitious. The network on Thursday announced it has given the green light to…

Screenvision to Use TV Ad Model in Movie Theaters

Company looks to woo buyers with demo guarantees at first upfront

When TV viewing is at its lowest—such as during the summer and on weekends—people are at the movies. This puts cinema advertising company Screenvision in a unique position to woo…

Has Demand for Broadcast TV Inventory Already Topped Out?

Looking at a flat upfront

While it will be a number of weeks before the networks will be able to accurately count the house, insiders suggest the 2013-14 upfront is likely to be a bit…

Syfy's Transmedia Gamble Defiance Gets Off on the Right Foot

200,000 pre-orders for game

Easily NBCUniversal’s biggest cable launch this year, the $100 million-plus science fiction series Defiance bowed last night to 2.73 million total viewers. That puts its far ahead of the season-to-date…

Syfy Upfront: Adaptations of Classics by Larry Niven, Arthur C. Clarke; New Jamie Foxx Series

Development slate includes shows with Robert Zemeckis, Gale Ann Hurd

Syfy doesn't do enough science fiction? After years of building its ratings and its revenue stream with cheap ghost-hunting shows, wrestling and campy original movies, the NBCUniversal cable network now…

Upfront Preview: IFC's Offerings Include Comedies From Will Ferrell and Ben Stiller

Large development slate features 3 pilots and 8 scripts

As its big sister net AMC celebrates its successes, comedy cabler IFC is headed into its 2013 upfront—the first without Evan Shapiro, who now works with Participant Media on its…

GSN Upfront: Apolo Ohno to Host New Minute to Win It, More American Bible Challenge

Religion-focused quiz shows and competitions part of network's unscripted blueprint

Everything old is new again at the Game Show Network. At the Sony Club this morning, the cable channel said it has green-lighted a new version of Minute to Win…

BBC America to Adapt Jonathan Strange & Mr. Norrell Into 7-Part Miniseries

Beeb's stateside sister net will co-produce period fantasy drama

BBC America is getting deeper into scripted territory with a new miniseries based on English fantasy writer Susanna Clarke's 2004 bestseller Jonathan Strange & Mr. Norrell, a nearly 800-page tome…

The Man Who Turned AMC Into a Creative Empire

Starting with Mad Men

Because he is the president of the network and because Jon Hamm has momentarily stepped out to take a call while a photographer adjusts the lighting, Charlie Collier is allowing…

Discovery Communications Green-lights New Series on All Networks

Company beefs up Science, Destination America

Once again, nonfiction entertainment juggernaut Discovery Communications is realigning to boost its smaller networks for the upfront season. Along with previously announced scripted green-lights Klondike (on Discovery) and 73 Seconds (on…

Weather Channel Green-lights 6 New Series in Time for First Upfront in 5 Years

Secrets of the Earth, Weather That Changed the World to premiere first

The Weather Channel held its first full-blown upfront presentation this morning at the Mandarin Oriental in New York, with Weather Co. president David Kenny touting a new slate of originals…

Bravo Takes the Wraps Off 2013-14 Upfront Slate

Handful of scripted dramas among net’s development efforts

While the Real Housewives franchise will likely outlive Keith Richards and cockroaches, Bravo’s Tuesday morning upfront presentation placed a much greater emphasis on new programming. Among the 17 new series green-lit…

Discovery Gets Ready for Another Record Upfront

First-ever scripted projects

On the eve of the upfront strategy sessions that he likes to characterize as “actuary meetings,” Joe Abruzzese is in a particularly expansive mood. He’s just returned from Chicago, where…

FX to Launch New Network for the 18-34 Set, FXX

Channel will inherit FX comedies; new SVOD strategy takes aim at Netflix

FX this fall will launch a sibling network designed to reach younger viewers. Set to bow Sept. 2, the new FXX service will assume the channel slot presently occupied by…

Déjà Vu All Over Again as CBS Renews 18 Series

Elementary makes the cut, outlook for Vegas is unfavorable

It’s Groundhog Day at CBS, as the top-rated broadcast network has booked a return ticket for 18 of its original series—the same number it renewed a year ago. Among the programs…

Participant Media Starts New TV Network, Pivot

Documentary-heavy channel tries unusual distribution strategy

At an upfront presentation on Wednesday morning, Participant Media announced that it will turn its recent acquisitions Halogen and the Documentary Channel, into a mostly nonfiction network featuring programming from…

The Voice Is Music to NBC’s Ears

Cycle 4 premiere draws a whopping 4.8 in the demo

That muffled turbine noise you hear coming from the vicinity of 30 Rock is the collective sigh of relief exhaled by the NBC executives who just took a gander at…

NBCUniversal Goes It Alone With Non-NewFront Event

Digital upfront pitch will have stronger mobile focus

NBCUniversal last month broke with the Digital Content NewFront posse of upfront presenters (taking its place: CBS Interactive). Now the company is planning a stand-alone, non-NewFront event it has dubbed “Digital.Amplified.” The…

Bad Moon Rising: Unfavorable Indicators Dog Broadcasters

Signs point to a lukewarm upfront marketplace

Although clients’ budgets won’t be registered for another two months or so, analysts and media buyers are already saying that the 2013-14 upfront marketplace won’t be particularly memorable. In a note…

NatGeo Preps Scripted Special, DIY Series for 2013 Upfront

Network expands in the wake of ratings rise

The National Geographic Channel is doing more scripted material this season with a two-hour TV movie called American Blackout, produced by Raw TV. The network showed off its new product…

Sundance Channel Goes Ad-Supported

Next AMC?

After five years of generating revenue through limited sponsorships, Sundance Channel on Sept. 30 will transform itself into a fully ad-supported network. The move comes as the AMC Networks property…

David Levy Pushes Unscripted Shows on Turner Networks

TBS and TNT

David Levy’s relaxation technique is pretty simple. “Every time I get too stressed I look out across here and there’s not an ad in sight,” he said, gesturing to the…

Hallmark Channel Brings the Women's Lit

Readies new series from Macomber, Oke; develops Mary Higgins Clark show

Hallmark Channel is making good on its promise last year to bring more long-form originals to its bandwidth. It starts with the network's first scripted ongoing series, Debbie Macomber's Cedar Cove,…

Marketing to Kids Is an Obstacle Course

Less inventory, more restrictions

If you’re advertising in the $1 billion kids marketplace, you’ll need to accommodate a bit more in the way of oversight, both from traditional antagonists like watchdog groups and from…

Les Moonves Is on a Mission for C7 Currency

Like digging for pennies

While Les Moonves appears to have mothballed his side gig as the grand prognosticator of the upfront, the CBS Corp. president and CEO remains outspoken about the marketplace as a…

NBC News Upfront Mixes Biz With Comedy Over Lunch

Highlights include new digital initiatives, Joe Scarborough's Bill Cinton impression

NBC News held a midday upfront at the New York Public Library that featured more than a dozen of the network's on-camera talent riffing on each others' quirks to an…

The New CNN Gets Into the Big Data Game

Will anyone buy against it?

CNN is once again trying its hand at the analytics game in the upfront, only this time it has the backing of a larger partnership. The cable news network is…

Broadcast Still Trying to Find the Next Friends

Same boring lineup

On the heels of a 2012-13 broadcast television season in which the networks have failed to deliver a runaway hit, the Big Four and the CW are digging deep. But…

Syfy Bets $105m on a TV Series and Video Game [Updated]

Takes big swing on apocalyptic space Western

At the risk of stating the obvious, $105 million is a lot of money. That’s about what Comcast and NBCUniversal have shelled out on the new Syfy series and video…

Introducing NBCU's New Dream Team of Ad Sales

Yaccarino's vision is platform agnostic

It’s an overcast February morning, and Linda Yaccarino’s day begins with a decidedly nontraditional repast of spaghetti and meatballs, a dish she cooks up at the request of the Today…

Nickelodeon Keeps the Greenlights Coming and Caters to Tech Advertisers

Kids' net finally stops the ratings bleeding

For the first time in a while, Nickelodeon can say that its ratings are recovering—the kids' network is back up 5 percent year-over-year in its key demo after a disastrous free-fall…

Analyst: Nielsen’s Revised Sample Won’t Immediately Impact Ad Market

In redefining the TV household, ratings service takes first step in a long journey

If a journey of a thousand miles begins with a single step, Nielsen’s plans to expand its sample to include non-linear TV deliveries is a bit like lacing up one’s…

CBS Pink-Slips The Job

Reality series is canned after just two episodes

CBS has pink-slipped its new unscripted effort The Job after just two episodes. The midseason competition series bowed Friday, Feb. 8 to 4.01 million viewers and a 0.9 in the adults…

Analyst: CBS Would Win the C7 Battle

Currency shift would funnel ancillary ad sales revenue to Black Rock

After taking a good, long look at TiVo’s set-top-box data as it pertains to prime time broadcast ratings, one influential analyst is of the opinion that Les is more. According to…

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