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The 2013-14 Upfront
At the Upfronts, Data Is Driving Deals Buyers' new motto: trust but verify

The broadcast ad market is on its feet and moving toward deals as of this week, but one thing that seems to be in much greater play this year is…

June 8 7:18PM

Advertisers Are Lining Up for a Piece of Mad Men’s Final Season April 13 marks the beginning of the end for AMC’s stylish drama

While viewers may be in for a little culture shock when Mad Men returns for its seventh and final season—the story picks up in January 1969, and in keeping with…

April 6 7:34PM

NBC Renews The Blacklist James Spader thriller earns a second season

NBC is going all-in on The Blacklist. The network on Tuesday announced it has ordered a second 22-episode season of the hit drama, which airs Monday nights after The Voice. Through…

December 3 6:21PM

Cable Upfront Haul Passes the $10 Billion Mark Another record take, although growth is slowing

While the national cable TV networks continue to siphon off upfront dollars from the broadcasters, the days of torrid double-digit volume increases appear to be a thing of the past. According…

October 21 12:59PM

A Solid Upfront Buoyed TV Stocks $19 billion in booked ad dollars leads to 30 percent value hike

A solid if slow-moving $19 billion upfront marketplace that segued nicely into a stream of upbeat quarterly numbers has propelled TV media stocks to new heights as darlings of Wall Street. Despite…

August 11 9:36PM

Scripps Cautious When It Comes to Buying Tribune's Stake in Food Scatter pricing, upfront pricing both up

Scripps Networks Interactive CFO Joe NeCastro said today that the company was in no hurry to buy the remaining stake in Food Network still owned by Tribune on the company's…

August 8 10:53AM

Viacom's Upfront Dollars and FY Q3 Ad Revenue Are Up Pushing affiliate fees as a main source of growth

Viacom CEO Philippe Dauman told investors on today's third-quarter earnings call that the company's TV division managed to secure mid-single-digit volume increases at its adult television networks division during this year's…

August 2 9:43AM

ABC Wraps Its Upfront Business, With Volume Down Slightly CPMs were up 7-8 percent, but net had fewer ratings points to sell

ABC has closed out the last of its upfront negotiations, concluding an arduous process that began 10 weeks ago. The network stuck to its guns throughout the summer bazaar, securing CPM…

August 1 12:38PM

CBS Delivers Record Profits in Q2 Network soars on 11 percent increase in ad sales revenue

A strong finish to the broadcast season and a breakout summer hit helped CBS Corp. amass the greatest quarterly profit in its history. Second quarter net income rose 11 percent to…

July 31 5:45PM

NBCU Revenue Soars on Cable, Broadcast Ad Sales Momentum Peacock closing the CPM gap

With the 2013-14 upfront receding in the rearview mirror, NBCUniversal CEO Steve Burke told investors this morning that the company’s broadcast and cable units have made “good progress” in their ongoing quest to…

July 31 10:14AM

NBC Closes Final Upfront Deal Volume, pricing up on broadcast prime, USA Network

In what will go on the books as one of the most drawn-out upfront seasons in recent memory, NBCUniversal has finalized its last major agency deal. Having finished its business with…

July 30 3:43PM

Discovery Communications Concludes Its Upfront Business Programmer achieves 5% lift in dollar volume

Six weeks after securing its first commitments from advertisers for the coming TV season, Discovery Communications has put a bow on the 2013-14 upfront bazaar. According to media buyers, the Discovery…

July 24 7:29PM

Nickelodeon's Jim Perry on His Network and the State of the Market Largest kids' net logs upfront increases

After a particularly painful ratings drop-off, Nickelodeon is turning things around. The cable network has always controlled the lion's share of the GRPs in the kids' TV market (more than…

July 15 3:01PM

Disney Wraps Major Upfront Sales Kids' cable network group sees 6 percent CPM bump

It's a wrap at the Disney kids' cable group—Disney XD, Disney Channel, and Disney Jr. The networks saw a bump of 25 percent in total dollars over last year, likely…

July 3 11:20AM

Turner Wraps Upfront Business; Broadcast Still in Motion Buyers are at the midway point with cable, while Big Four will be down in volume

Turner Broadcasting System has wrapped the bulk of its entertainment network upfront sales, finalizing the last of its deals with the major media agencies just hours ago. According to multiple sources,…

June 19 4:49PM

Turner Halfway Through Upfront Deals; Fox Effectively Done Cable moves as broadcast makes painstaking progress

With much of the broadcast upfront market still unsettled—ABC and NBC are still ironing out their pricing strategies—some top-tier cable players have quietly begun piecing together deals with major agencies. Sources…

June 12 12:16PM

CBS Nears Upfront Finish Line Ratings champ on pace to book $2.65 billion in advance ad sales

After a week of stealthily locking down a flurry of deals with agencies, CBS is on the verge of wrapping its 2013-14 upfront business. Sources with knowledge of the network’s negotiations…

June 7 3:16PM

The CW Closes Out Its Upfront Deals Converged packages give ratings-challenged net a shot in the arm

The CW is once again the first network to finish writing its upfront business, taking in approximately $400 million to $410 million in advance commitments for the 2013-14 TV season.…

June 5 4:51PM

Fox Makes Headway as First Week of Upfront Deals Ends Network sacrifices bigger CPM hikes for dollar volume

After jumping out to an early start on Wednesday, Fox steadily has been closing its 2013-14 upfront deals, writing business at slightly less inflated rates than in recent years. According to…

May 31 4:29PM

Fox, ABC Begin Hashing Out Upfront Deals Déjà vu all over again as spring bazaar gets off to a fast start

Call it the déjà vu upfront. In what appears to be a simulacrum of last year’s orderly upfront bazaar, Fox and ABC have started writing deals with some of the major…

May 29 4:36PM

Early Stirrings in the Cable Upfront Marketplace Broadcast quiet

And they’re off! Sort of. Though there’s not been any substantial movement in the broadcast market yet, a few of the cable players are already deep in negotiations. Viacom has worked…

May 28 4:27PM

CBS Picks Up Bad Teacher Network commits to sixth new comedy for 2013-14

A week after presenting its 2013-14 prime-time schedule at Carnegie Hall, CBS on Wednesday announced it has picked up another new series. The network has scooped up Sony Pictures Television’s Bad…

May 22 4:09PM

The 5 Time Slot Showdowns Will Look Like This Which newcomers will survive?

Now that the Tetris tiles of the 2013–14 TV schedule have dropped into place, a number of intriguing programming showdowns await. With 51 new scripted series slated to premiere in…

May 19 10:13PM

Our Picks for the 5 Best and 5 Worst New TV Shows From Joss Whedon to Seth MacFarlane

THE FIVE BEST … As cable siphons off GRPs like a fat kid sucking YooHoo through a Krazy Straw, broadcasters have countered with manic fits of development. Among the best: (1) Resurrection…

May 19 10:13PM

Is Cable Finally Getting Parity With Broadcast? Both are changing

On Monday, top executives at both NBC and Fox upfronts did something you don’t usually see in a network presentation. They admitted they weren’t happy with their product, either. “We…

May 19 10:07PM

Michael J. Fox Explains How His New TV Comedy Mirrors His Real Life His Parkinson's is in full view

Like most sentient Americans, NBC is a huge Michael J. Fox fan, and the network demonstrated as much last summer when it outmaneuvered its broadcast competition by way of a…

May 19 10:06PM

This Is What We Saw at the TV Upfronts This Year And here's what it looked like

In trying to gauge the health of the TV ad sales market, one can opt to discard macroeconomic data on the GDP and spreadsheets on scatter rates. In fact, look…

May 19 10:05PM

Ad-Supported App to Bring CW Programming to Apple TV Net also announces new interactive digital channel

The CW Network will bring its programming to Apple TV with a new, ad-supported app, Deadline reported. The CW will be the first network to make its content available directly…

May 17 11:06AM

The CW Stacks Up the Sci-Fi Fall schedule seeds new dramas in mid-week

The CW today announced a radical tinkering of its prime-time Feng Shui, shifting two bubble series to Monday nights and placing its new series in unexpected time slots. The new lineup…

May 16 3:56PM

USA Unveils Sci-Fi Drama Horizon, First Sitcom Pickups Network prepares for Modern Family to hit in syndication

USA is revisiting science fiction with a new show from Walking Dead producer Gale Anne Hurd, called Horizon. The show, set during the Second World War, will follow a secretary…

May 16 12:32PM

CBS Pumps Up Its Fall Comedy Lineup Net schedules four new sitcoms and bulks up Thursday night chuckle block

When you return as many franchise series as CBS did this year, you don’t change the schedule so much as shift the tiles around like a giant Rubik’s Cube. The top-rated…

May 15 2:25PM

ABC Overhauls Fall Schedule Network makes big bets on Tuesday night

In what has become a somewhat hoary upfront tradition, Jimmy Kimmel on Tuesday took the stage at New York’s Avery Fisher Hall and gleefully skewered the broadcast TV business. “Let’s call…

May 15 11:02AM

Turner Adds Digital Streaming to Its Programming Plans New shows will be live-streamed via TV Everywhere

True to its word, Turner unveiled a solid slate of scripted and unscripted shows at its upfront presentation on Wednesday morning, as well as a major digital initiative: TNT and…

May 15 10:43AM

Carefully, Adult Swim Expands Into Product Placement Hip network ramps up partnership with Funny or Die

If you want to sit with the cool kids, you've got to look like you belong there. At a party where Kanye West will play a full set for a venue…

May 15 5:17AM

60-second Upfront Fox Big sci-fi, bonkers horror and some hit-or-miss comedy

60-second Upfront Fox

May 14 6:40PM

Univision Inks Deal With El Rey, Comes Out Swinging at English-Language Nets Enrique Iglesias performs at upfront presentation

Univision's evp of ad sales Steve Mandala may have left NBCUniversal barely a year ago, but his new home's upfront presentation wasn't at all shy about playing up the Spanish-language…

May 14 1:03PM

Buyers Enthusiastic About Fall TV Prospects Agency reps encouraged by strong outings from Fox, NBC

With the first day of Upfronts Week on the books, there’s a palpable sense that the networks have come a long way toward redeeming themselves after last year’s lousy development…

May 14 6:14AM

60-Second Ufpront: NBC NBC's new shows of old faces and old shows

60-Second Upfront: NBC

May 13 4:35PM

Telemundo Unveils 5 Novelas, Ryan Seacrest Show Broadcaster claims to be taking market share away from Univision

"There's no such thing as a comfortable No. 2," Telemundo president Emilio Romano said at a press conference last week, and indeed, the network is trying to take market share…

May 13 8:46AM

Sci-Fi, Comedy Dominate Fox’s Fall Schedule Network rolls out Sleepy Hollow, new Tuesday sitcoms

The boys are crashing Fox’s Tuesday night comedy block, as Seth MacFarlane’s first live-action comedy, Dads, and the Andy Samberg cop caper Brooklyn Nine-Nine will set the table for the…

May 13 7:42AM

ESPN Uses Client Testimonials in Its Upfront Diageo, Subway, Macy's

There’s an uncommonly large crowd on hand for this taping of SportsCenter, as some 2,000 observers are huddled around as anchor Hannah Storm winds down the 9:30 a.m. segment. Throwing…

May 12 10:18PM

Fox Hopes to Get Its Mojo Back With New Prime-time Slate Kevin Reilly stocks up

In the midst of putting the finishing touches on his network’s fall prime-time schedule, Kevin Reilly is in full-on survivalist mode. The Fox entertainment chairman is stocking up on new…

May 12 9:38PM

NBC Breaks a Lot of Eggs to Make its 2013-14 Omelet Sweeping changes for the new broadcast season

Since ER flatlined in 2009, NBC’s Thursday night lineup has been the Drunk Uncle of prime time television. But in a radical move to reclaim its movie-night mojo, the Peacock…

May 12 6:05PM

ABC, CBS Firm Up Their Fall Schedules Nets heavy up on comedy, part ways with underperforming legacy series

On the Friday night before the TV world converges on New York for the upfronts, word about their respective orders, renewals and cancelations is starting to trickle in from the…

May 10 10:55PM

NBC’s Go On Will Not Network cancels Matthew Perry sitcom

The ax continues to fall at NBC, which over the last several hours has severed ties with three of the four freshman comedies that were still in contention for a…

May 10 3:50PM

Adult Swim Greenlights Mike Tyson Show, Renews 17 Including Controversial Loiter Squad Slate features Galifianakis and Dan Harmon's Rick and Morty

UPDATED: Turner's Adult Swim has greenlit five new series, including a show from retired heavyweight boxer Mike Tyson called Mike Tyson's Mysteries, from Warner Bros. Animation (Warner Bros. owns Turner).…

May 10 9:07AM

The CW Stocks Up on Sci-Fi Network Orders Four New Dramas, Renews Nikita and Carrie Diaries

Although it won’t formally unveil its 2013-14 schedule for another week, the CW on Thursday effectively mapped out the entirety of its 2013-14 programming strategy. In addition to its previously announced…

May 9 6:40PM

NBC Picks Up 5 New Series for 2013-14 Peacock orders 3 single-camera comedies and a pair of dramas

NBC has begun piling on the series orders for the 2013-14 campaign, picking up three new comedies and a pair of dramas. Heading to NBC after the summer break are J.J.…

May 9 3:39PM

Fox Spills the Beans on Upfront Slate Network orders up four dramas and five comedies

Having finished the process of selecting its new original series for the upcoming broadcast season, Fox on Wednesday evening took the unconventional step of revealing its picks ahead of next…

May 9 3:17AM

NBC Cancels Freshman Drama Deception Network cutting off dead weight as fall schedule begins to take shape

As it continues to piece together its fall broadcast schedule, NBC on Wednesday closed the books on one of its freshman dramas. NBC has elected not to renew the sudsy midseason…

May 8 7:03PM

A+E Networks Unveil Houdini, Sons of Liberty, Devious Maids at Upfront Mel Berning targets clients who are ‘tired of paying a failure tax’

A+E Networks’ Wednesday night upfront presentation at Lincoln Center featured ad sales president Mel Berning in an aggressive mode, taking on broadcasters for “throwing over $1 billion dollars up for…

May 8 5:04PM

Just Before the Upfront, Telemundo Hooks AT&T, Ford and State Farm for La Voz Kids Hispanic auto market 'outpacing the growth of the general market'

Immediately after its Sunday night premiere, three of Telemundo's advertisers expanded their commitments to include La Voz Kids. Ford, State Farm and AT&T will now buy the Hispanic spinoff of…

May 7 1:34PM

USA Network: Show Me the Funny Drama heavy rolls the dice on a new genre or two

USA Network on May 16 will make an upfront pitch to advertisers that will emphasize sitcoms and reality shows. Network execs acknowledge the need to branch out from USA’s successful…

May 6 10:47AM

These TV Pilots Look Like Sure Bets for Fall According to insiders

For all the talk about binge viewing, the most crucial period of TV time suckage doesn’t involve Johnny Lunchbox sawing through three seasons of Breaking Bad on Netflix. As part…

May 5 10:09PM

Forecast: Scatter Sags, but There’s Light at the End of the Tunnel Magna Global report eyes 2014 rebound

The scatter market may not be as strong as media conglomerates are reporting, but according to Magna Global, things should begin to pick up speed over the next several months. In…

May 3 12:57PM

No More Quiet Period for CBS Les Moonves eyes 10 percent CPM hikes in upfront

Les Moonves on Wednesday broke his uncharacteristic silence, telling CBS Corp. investors that his sales team would look to secure the highest CPM increases in the upfront marketplace. Speaking at the…

May 1 6:23PM

Ratings Slump Dings NBC’s Q1 Performance Voice hiatus a drag on revenue

Comcast on Wednesday reported weak results at its NBC broadcast division, as a first-quarter ratings slump negatively impacted the unit’s financial performance. NBC saw overall revenues drop 19 percent to $1.52…

May 1 10:40AM

Why Everything You Think You Know About American Idol Is Dead Wrong Fox workhorse still a top earner

While ratings watchers last week predictably enacted the Friday morning ritual of gnashing their teeth and rending their garments over the state of American Idol, those who would suggest that…

April 30 7:27PM

Comedy Central Brings Live Stand-Up to Your Phone Symbiotic relationship with Web video

This June, stand-up comedy is coming to your cellphone. And your iPad. And your connected TV. And your computer. It’s all part of Comedy Central’s CC: Stand-Up app, a sort…

April 28 10:47PM

They Took My Show Away! Five NBC renewals spell doom for soft freshman series

On the eve of the broadcast upfronts, fans of network television would do well to recall the lessons of the classic Late Night With David Letterman bit, “They Took My…

April 26 4:09PM

MTV Orders Pilot Based on the Scream Movies Despite ratings challenges, net’s 2013-14 slate is weak beer

For a network that has lost nearly a quarter of its GRPs, MTV’s upfront slate is not particularly ambitious. The network on Thursday announced it has given the green light to…

April 25 4:37PM

Screenvision to Use TV Ad Model in Movie Theaters Company looks to woo buyers with demo guarantees at first upfront

When TV viewing is at its lowest—such as during the summer and on weekends—people are at the movies. This puts cinema advertising company Screenvision in a unique position to woo…

April 24 11:45AM

Has Demand for Broadcast TV Inventory Already Topped Out? Looking at a flat upfront

While it will be a number of weeks before the networks will be able to accurately count the house, insiders suggest the 2013-14 upfront is likely to be a bit…

April 21 10:40PM

Syfy's Transmedia Gamble Defiance Gets Off on the Right Foot 200,000 pre-orders for game

Easily NBCUniversal’s biggest cable launch this year, the $100 million-plus science fiction series Defiance bowed last night to 2.73 million total viewers. That puts its far ahead of the season-to-date…

April 16 3:01PM

Syfy Upfront: Adaptations of Classics by Larry Niven, Arthur C. Clarke; New Jamie Foxx Series Development slate includes shows with Robert Zemeckis, Gale Ann Hurd

Syfy doesn't do enough science fiction? After years of building its ratings and its revenue stream with cheap ghost-hunting shows, wrestling and campy original movies, the NBCUniversal cable network now…

April 10 4:17PM

Upfront Preview: IFC's Offerings Include Comedies From Will Ferrell and Ben Stiller Large development slate features 3 pilots and 8 scripts

As its big sister net AMC celebrates its successes, comedy cabler IFC is headed into its 2013 upfront—the first without Evan Shapiro, who now works with Participant Media on its…

April 10 3:43PM

GSN Upfront: Apolo Ohno to Host New Minute to Win It, More American Bible Challenge Religion-focused quiz shows and competitions part of network's unscripted blueprint

Everything old is new again at the Game Show Network. At the Sony Club this morning, the cable channel said it has green-lighted a new version of Minute to Win…

April 9 12:02PM

BBC America to Adapt Jonathan Strange & Mr. Norrell Into 7-Part Miniseries Beeb's stateside sister net will co-produce period fantasy drama

BBC America is getting deeper into scripted territory with a new miniseries based on English fantasy writer Susanna Clarke's 2004 bestseller Jonathan Strange & Mr. Norrell, a nearly 800-page tome…

April 8 1:45PM

The Man Who Turned AMC Into a Creative Empire Starting with Mad Men

Because he is the president of the network and because Jon Hamm has momentarily stepped out to take a call while a photographer adjusts the lighting, Charlie Collier is allowing…

April 7 10:14PM

Discovery Communications Green-lights New Series on All Networks Company beefs up Science, Destination America

Once again, nonfiction entertainment juggernaut Discovery Communications is realigning to boost its smaller networks for the upfront season. Along with previously announced scripted green-lights Klondike (on Discovery) and 73 Seconds (on…

April 4 12:53PM

Weather Channel Green-lights 6 New Series in Time for First Upfront in 5 Years Secrets of the Earth, Weather That Changed the World to premiere first

The Weather Channel held its first full-blown upfront presentation this morning at the Mandarin Oriental in New York, with Weather Co. president David Kenny touting a new slate of originals…

April 3 11:15AM

Bravo Takes the Wraps Off 2013-14 Upfront Slate Handful of scripted dramas among net’s development efforts

While the Real Housewives franchise will likely outlive Keith Richards and cockroaches, Bravo’s Tuesday morning upfront presentation placed a much greater emphasis on new programming. Among the 17 new series green-lit…

April 2 4:33PM

Discovery Gets Ready for Another Record Upfront First-ever scripted projects

On the eve of the upfront strategy sessions that he likes to characterize as “actuary meetings,” Joe Abruzzese is in a particularly expansive mood. He’s just returned from Chicago, where…

March 31 8:45PM

FX to Launch New Network for the 18-34 Set, FXX Channel will inherit FX comedies; new SVOD strategy takes aim at Netflix

FX this fall will launch a sibling network designed to reach younger viewers. Set to bow Sept. 2, the new FXX service will assume the channel slot presently occupied by…

March 28 12:07PM

Déjà Vu All Over Again as CBS Renews 18 Series Elementary makes the cut, outlook for Vegas is unfavorable

It’s Groundhog Day at CBS, as the top-rated broadcast network has booked a return ticket for 18 of its original series—the same number it renewed a year ago. Among the programs…

March 27 6:20PM

Participant Media Starts New TV Network, Pivot Documentary-heavy channel tries unusual distribution strategy

At an upfront presentation on Wednesday morning, Participant Media announced that it will turn its recent acquisitions Halogen and the Documentary Channel, into a mostly nonfiction network featuring programming from…

March 27 5:03PM

The Voice Is Music to NBC’s Ears Cycle 4 premiere draws a whopping 4.8 in the demo

That muffled turbine noise you hear coming from the vicinity of 30 Rock is the collective sigh of relief exhaled by the NBC executives who just took a gander at…

March 26 11:43AM

NBCUniversal Goes It Alone With Non-NewFront Event Digital upfront pitch will have stronger mobile focus

NBCUniversal last month broke with the Digital Content NewFront posse of upfront presenters (taking its place: CBS Interactive). Now the company is planning a stand-alone, non-NewFront event it has dubbed “Digital.Amplified.” The…

March 26 8:15AM

Bad Moon Rising: Unfavorable Indicators Dog Broadcasters Signs point to a lukewarm upfront marketplace

Although clients’ budgets won’t be registered for another two months or so, analysts and media buyers are already saying that the 2013-14 upfront marketplace won’t be particularly memorable. In a note…

March 25 5:27PM

NatGeo Preps Scripted Special, DIY Series for 2013 Upfront Network expands in the wake of ratings rise

The National Geographic Channel is doing more scripted material this season with a two-hour TV movie called American Blackout, produced by Raw TV. The network showed off its new product…

March 25 12:00PM

Sundance Channel Goes Ad-Supported Next AMC?

After five years of generating revenue through limited sponsorships, Sundance Channel on Sept. 30 will transform itself into a fully ad-supported network. The move comes as the AMC Networks property…

March 24 10:38PM

David Levy Pushes Unscripted Shows on Turner Networks TBS and TNT

David Levy’s relaxation technique is pretty simple. “Every time I get too stressed I look out across here and there’s not an ad in sight,” he said, gesturing to the…

March 24 10:38PM

Hallmark Channel Brings the Women's Lit Readies new series from Macomber, Oke; develops Mary Higgins Clark show

Hallmark Channel is making good on its promise last year to bring more long-form originals to its bandwidth. It starts with the network's first scripted ongoing series, Debbie Macomber's Cedar Cove,…

March 21 5:58PM

Marketing to Kids Is an Obstacle Course Less inventory, more restrictions

If you’re advertising in the $1 billion kids marketplace, you’ll need to accommodate a bit more in the way of oversight, both from traditional antagonists like watchdog groups and from…

March 17 10:04PM

Les Moonves Is on a Mission for C7 Currency Like digging for pennies

While Les Moonves appears to have mothballed his side gig as the grand prognosticator of the upfront, the CBS Corp. president and CEO remains outspoken about the marketplace as a…

March 17 10:04PM

NBC News Upfront Mixes Biz With Comedy Over Lunch Highlights include new digital initiatives, Joe Scarborough's Bill Cinton impression

NBC News held a midday upfront at the New York Public Library that featured more than a dozen of the network's on-camera talent riffing on each others' quirks to an…

March 15 5:52AM

The New CNN Gets Into the Big Data Game Will anyone buy against it?

CNN is once again trying its hand at the analytics game in the upfront, only this time it has the backing of a larger partnership. The cable news network is…

March 10 10:27PM

Broadcast Still Trying to Find the Next Friends Same boring lineup

On the heels of a 2012-13 broadcast television season in which the networks have failed to deliver a runaway hit, the Big Four and the CW are digging deep. But…

March 10 10:26PM

Syfy Bets $105m on a TV Series and Video Game [Updated] Takes big swing on apocalyptic space Western

At the risk of stating the obvious, $105 million is a lot of money. That’s about what Comcast and NBCUniversal have shelled out on the new Syfy series and video…

March 4 11:37PM

Introducing NBCU's New Dream Team of Ad Sales Yaccarino's vision is platform agnostic

It’s an overcast February morning, and Linda Yaccarino’s day begins with a decidedly nontraditional repast of spaghetti and meatballs, a dish she cooks up at the request of the Today…

March 4 12:01AM

Nickelodeon Keeps the Greenlights Coming and Caters to Tech Advertisers Kids' net finally stops the ratings bleeding

For the first time in a while, Nickelodeon can say that its ratings are recovering—the kids' network is back up 5 percent year-over-year in its key demo after a disastrous free-fall…

February 26 5:43PM

Analyst: Nielsen’s Revised Sample Won’t Immediately Impact Ad Market In redefining the TV household, ratings service takes first step in a long journey

If a journey of a thousand miles begins with a single step, Nielsen’s plans to expand its sample to include non-linear TV deliveries is a bit like lacing up one’s…

February 22 4:38PM

CBS Pink-Slips The Job Reality series is canned after just two episodes

CBS has pink-slipped its new unscripted effort The Job after just two episodes. The midseason competition series bowed Friday, Feb. 8 to 4.01 million viewers and a 0.9 in the adults…

February 19 11:05AM

Analyst: CBS Would Win the C7 Battle Currency shift would funnel ancillary ad sales revenue to Black Rock

After taking a good, long look at TiVo’s set-top-box data as it pertains to prime time broadcast ratings, one influential analyst is of the opinion that Les is more. According to…

December 14 5:15AM

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